Chennai: Sheer Media Group, engaged in the business of producing, marketing television contents, has signed Ad Sales partnership pact with Tamil Music Channel 7S Music for a period of three years starting from April 2019.
7S Music is a 24×7 Tamil Music Channel with deep penetration in Chennai and Rest of Tamil Nadu market features among Top 20 Tamil Satellite Channels with consistent viewership that keeps the channel ahead of many GECs and News Channel in the market.
With this deal Sheer Media will be responsible for Ad Sales of 7S Music across all markets in India. The Company will also be extending its expertise to formulate future strategy of the channel.
L J Henry– Founder & CEO of Sheer Media said, “We at Sheer media, a seasoned long term player of repute with experience in channel marketing, content creation, social analytics, thought leadership in all aspects of television content spread across genres is happy to present to discerning viewers of 7S Music channel
Choosing the right partner is as critical as the content that the chosen partner doles out especially in the already crowded regional market.
Our decision-making in this regard was rather straightforward. First and foremost we wanted to associate ourselves with provider of content in the music space and that too with someone who we believed could establish a connect with especially the young both in terms of age and attitude, hence we bring to you to 7S Music who has a connect with the millennials as well as the Infosys generation.
Going forward, we are very keen to create our own music and encourage new talents, who will get 360* platform to demonstrate their talent in curated global regional and PAN Indian platforms.” added Henry
Sheer Media Group is into the business of producing and marketing television content offers host of services that includes Creative Services, 3D animation, Advertising & Marketing, Dubbing, Film & Serial Production, Event Production, Mobile Gaming and Visual Effects Production Services.