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News18.com’s Music for a Cause’ campaign sucessfully concludes at ReSound Concert 2017 in Delhi

by MN4U Bureau
February 28, 2017
in Events, Featured
Reading Time: 2 mins read
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News18.com's Music for a Cause' campaign

News18.com's Music for a Cause' campaign

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The concert was a confluence of dreams and opportunities, as students performed on everyday themes that struck a chord with the audience

Mumbai: News18.com, the pure-play digital news media site, ideated a unique one month campaign ‘Music for a Cause’ for lesser privileged kids who have a strong inclination towards music. Solely aimed at motivating them to live their passion, the campaign culminated at ReSound Concert 2017 organised by Music Basti on Sunday, Feb 26 in Delhi, which also saw the generous gifting of autographed musical instruments to kids from the NGO, donated by acclaimed musicians.

While the performances of the kids struck multiple chords with the audiences, the biggest takeaway was the fact that the performances had a mixture of thought provoking and feel-good messages behind them.

On conclusion of the month long ‘Music for a Cause’ campaign, Manish Maheshwari, CEO, Network18 Digital said, “We feel proud to be associated with Music Basti for ReSound Concert 2017. Kids from nine schools participated in the event, which was initiated to encourage them to showcase their talent. It was heart-warming to see the kids perform to songs created by them with such enthusiasm and zeal. Making this campaign even bigger, News18.com’s  team connected with acclaimed musicians like Vishal Dadlani, Ehsaan Noorani, Mohit Chauhan, Parikrama Band, The Other People and urged them to lend their support for the noble cause. We would like to thank the team of Music Basti for putting up a great show and motivating the kids by providing a platform such as this for them. ”

Performances by Katha School, Lajpat Nagar and South Extension revolved around ‘eliminating hatred’ and ‘achieving dreams’ respectively. The Govindpuri branch of Katha School performed mesmerizing numbers on the theme of peace and harmony. Vidya Bal Vihar School performed a thought provoking number based on humans choosing to tread the path of peace. Last but not the least, Vidya School from Gurgaon presented their perspective of a ‘happy world’ with their soul touching performance.

Tags: CEOManish MaheshwariNetwork18 DigitalNews18.comPerformances by Katha School

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