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Home Campaigns

Air Canada brings Global Fly the Flag Initiative Celebrating Equality Inclusivity and Diversity to India

by MN4U Bureau
October 20, 2018
in Campaigns, Featured
Reading Time: 1 min read
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Fly the Flag Initiative

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Air Canada, Canada’s largest domestic and international airline, has been strengthening connections between India and Canada since 2015 with three new direct routes introduced in less than two years. To celebrate people making a mark in India, Air Canada is bringing its global ‘Fly the Flag’ initiative to Mumbai. In this latest iteration, ‘Fly the Flag’ highlights how people all over the world are making an impact in local communities, while displaying the values of diversity, equality, and inclusivity.

Arun Pandeya,
Arun Pandeya

Air Canada has partnered with award-winning content creators Beautiful Destinations to revive the Hooper’s Ground basketball court and showcase Mumbai’s beauty, diversity, and vibrant culture. The initiative was conceived to create an enduring positive space in the community for people to come together that would leave an artistic legacy that is visible from the sky. Renowned Indian artist Sajid Wahid—through ST+ART India Foundation—used colour and design inspirations from Canada and India, including moose and elephant motifs reminiscent of the two nations, to create the unique colourful court.

Speaking at the event, Mr. Arun Pandeya, General Manager, Air Canada – India & South Asia said, “At Air Canada, we believe that by doing good and by participating fully in the communities we serve, our airline truly thrives. We’re committed to giving back through a range of initiatives each year that help advance diversity, equality and inclusivity around the world. Air Canada is grateful for the opportunity to add value in meaningful ways to the neighborhoods and communities in this wonderful nation. We thank our partners for making today’s event such a success, and the youth for taking part in the inaugural game on the new court.”

Tags: Air CanadaArun PandeyaCanada since 2015General ManagerGlobal Fly the FlagInitiative Celebrating Equalitythree new direct routes

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