BARC India data for week 51 & 52 for the rankings of the Top 10 Brands and Advertisers across all genres and all platforms.
WEEK 51:
Brands:
Vaseline Intensive Care Lotion which was on the second spot last week has secured the first spot in the Top 10 brands in Week 51, followed by Trivago on the second spot which was on the first spot last week. The third spot has been taken by Amazon. In followed by Surf Excel on the fourth spot. On the fifth spot we have Lux Soaps. For the sixth and seventh spot on this list we have, VivoV17 and Clinic Plus Shampoo. Bottom three brands on this list are Medlife, SabsePehle Insurance & Idea Phone Line
Advertisers:
For the top 10 advertisers, the list starts with Hindustan Lever Ltd. on the first position, ITC Ltd on the 2nd spot. Ponds India on the 3rd spot followed by RECKITT BENCKISER (INDIA) LTD on the 4th spot and Godrej Consumer Products Ltd on the 5th spot. Wipro Ltd on the 6th spot, along with SmithKline Beecham on the 7th spot.Brooke Bond Lipton India Ltd, Amazon India Pvt. Ltd &Procter & Gamble are the advertisers that have managed to secure the last three spots on this category.
WEEK 52:
Brands:
Vaseline Intensive Care Lotion retains its leadership position in week 52, followed by Trivago on the second spot. Surf Excel Easy Wash on the third spot followed by LUX soaps on the fourth spot. New entrant Clinic Plus Shampoo on the fifth spot, with another new entrant Myntra on the sixth spot. Almond Board of Calfornia on the seventh spot. The last three brands on this list are LIC-Corporate, Dove Shampoo & VivoV17.
Advertisers:
For the top 10 advertisers, the list starts with Hindustan Lever Ltd. on the first position, ITC Ltd on the 2nd spot. Ponds India on the 3rd spot followed by RECKITT BENCKISER (INDIA) LTD on the 4th spot and Godrej Consumer Products Ltd on the 5th spot.BROOKE BOND LIPTON INDIA LTD on the 6th spot, along with SmithKline Beecham on the 7th spot. Procter & Gamble, Colgate Pamolive India Ltd &Trivagoare the advertisers that have managed to secure the last three spots on this category.
