BARC India data highlights the top 10 advertisers and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All.
Brands:
In the category for Top 10 brands we see OLX.IN is still leading the chart followed by Amazon.in which has moved up from the 3rd spot to the 2nd spot. This week has seen two new entrants on the 3rd and 4th spot respectively, Dettol Toilet Soaps and Social Media giant Facebook. Attica Gold Company has maintained its 5th spot. Dove and LIC Corporate are on the 6th and the 7th spot respectively. Santoor Sandal and Turmeric, Harpic and Lizol are on 8th, 9th and 10th spot respectively.
Advertisers:
For the top 10 advertisers, the list starts with two big names that have maintained their leadership positions, Hindustan Lever Ltd. and Reckitt Benckiser India Ltd. The 3rd spot on this list is secured by ITC Ltd. and Brooke Bond on the 4th spot. Cadbury India which was on the 3rd spot last week has slipped down to the 5th spot this week, Procter & Gamble moves up from the 8th spot to the 6th spot this week and Colgate Palmolive India moves three spots up to the 7th spot from the 10th spot. For the last three spots on this category we have, Wipro, Lakme Lever Ltd. and Smithkline Beecham.
