Friday, July 3, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Hyderabad FC onboards Playermaker as Official Wearable Technology Partner

by MN4U Bureau
February 19, 2021
in Featured, Marketing
Reading Time: 2 mins read
A A
Hyderabad FC announces association with the Playermaker, who becomes HFC’s Official Wearable Technology partner till the end of 2022-23 season.
Share Share ShareShare

New Delhi: Hyderabad FC announces its association with the global sports technology giant, Playermaker who becomes HFC’s Official Wearable Technology partner till the end of 2022-23 season. Through the association, Hyderabad FC will look to explore the technical, tactical, and physical data of the player, helping them develop their game.

With this landmark deal, Hyderabad FC becomes the first Indian Super League club to tie up with Playmaker. The club, which is currently in a race for the play-off spots, plans to make the most of their association with Playermaker and will also extend the use of cutting-edge data to their reserve and youth teams as well. Globally, footballing giants, as well as hundreds of smaller clubs and academies, have started using Playermaker as a tool for elite player development.

The Playmaker solution was architected by an interdisciplinary team of experts in the fields of biomechanics, machine learning, and football innovation, the Playermaker device collects both technical and physical – performance data such as number of touches, leg balance, short/long possession, kick velocity, distance running, top speed, number of sprints and many more, and makes it available for analysis within minutes of completing training sessions and matches.

Sujay Sharma
Sujay Sharma

“Hyderabad FC is delighted to have partnered with Playermaker and to be able to use their cutting-edge football technology for our Performance-related purposes. At Hyderabad FC we are focusing on and putting in place systems and processes for continued and sustained development on and off the pitch, and this technology allows us to benefit in that regard both now and in the future”, said Sujay Sharma, Director of Football, Hyderabad FC.

“We are happy to have tied up with our first Indian Super League club Hyderabad FC. We look forward to a fruitful partnership with a team that has given chances to a lot of Indian youngsters this season. We wish them all the best for the playoff race,” said Steve Jenkinson, VP Sales UK, EU, India.

Tags: Hyderabad FCSteve JenkinsonSujay Sharma Hyderabad FC

RECENT POSTS

India Buying
Marketing

India Buying Intent rises 1.01% in June, recovery remains selective across categories: TRA Research

July 3, 2026
0

Mumbai: TRA Research has released the June 2026 edition of its India Buying Intent (India BI) Index, reporting a 1.01%...

Read moreDetails
Cleartrip launches ‘Creators Club’ to turn travel inspiration into a commerce flywheel
Marketing

Cleartrip launches ‘Creators Club’ to turn travel inspiration into a commerce flywheel

July 3, 2026
0

New Delhi: Cleartrip, a Flipkart company and one of India’s fastest-growing online travel platforms, has launched Cleartrip Creators Club, a...

Read moreDetails
IFFCO-TOKIO General Insurance appoints Alpana Singh as Whole Time Director – Marketing
Marketing

IFFCO-TOKIO General Insurance appoints Alpana Singh as Whole Time Director – Marketing

July 3, 2026
0

New Delhi: IFFCO-TOKIO General Insurance Company Limited (IFFCO TOKIO GIC) has appointed Alpana Singh as its Whole Time Director –...

Read moreDetails
KIA & Tennis Premier League
Marketing

Kia India deepens association with Tennis Premier League as Principal Partner of All Eight Franchise Teams

July 3, 2026
0

Mumbai: Kia India has expanded its association with the Tennis Premier League (TPL), becoming the Principal Partner of all eight...

Read moreDetails
Picklebay partners with Team India for Pickleball World Cup 2026
Marketing

Picklebay partners with Team India for Pickleball World Cup 2026

July 3, 2026
0

New Delhi: Picklebay, a participation-led sports and lifestyle platform, has partnered with Team India as the Powered By Sponsor for...

Read moreDetails
Sony India partners with Darshan Raval to amplify immersive audio experiences for music lovers
Marketing

Sony India partners with Darshan Raval to amplify immersive audio experiences for music lovers

July 3, 2026
0

New Delhi: Sony India has announced its collaboration with Darshan Raval as part of its strategy to deepen engagement with...

Read moreDetails

LATEST NEWS

India Buying

India Buying Intent rises 1.01% in June, recovery remains selective across categories: TRA Research

July 3, 2026
Netflix

Netflix launches NextGen India Writers’ Program to Discover emerging storytelling talent

July 3, 2026

ANALYSIS

TAM Sports expands cross-platform monitoring to include CTV and mobile live streaming
Analysis

CTV Widens Advertising Lead Over Linear TV During FIFA World Cup 2026: TAM Sports

July 3, 2026
0

Mumbai: Advertising activity during the first 62 live matches of the FIFA World Cup 2026 reflected a shifting media landscape,...

PEOPLE

EARA Group appoints Raja Ramamoorthy as Associate Vice President – Sales
People

EARA Group appoints Raja Ramamoorthy as Associate Vice President – Sales

July 3, 2026
0

Bengaluru: EARA Group has appointed Raja Ramamoorthy as Associate Vice President – Sales, strengthening its leadership team as the company...

MARKETING

India Buying
Marketing

India Buying Intent rises 1.01% in June, recovery remains selective across categories: TRA Research

July 3, 2026
0

Mumbai: TRA Research has released the June 2026 edition of its India Buying Intent (India BI) Index, reporting a 1.01%...

Subscribe to Newsletters

ADVERTISING

Stephanie Antonelli takes over as Global Chief Transformation Officer at WPP Enterprise Solutions
Advertising

Stephanie Antonelli takes over as Global Chief Transformation Officer at WPP Enterprise Solutions

July 3, 2026
0

Mumbai: WPP Enterprise Solutions has appointed Stephanie Antonelli as its Global Chief Transformation Officer, reinforcing the company's focus on enterprise...

PRINT

Mathrubhumi
Print

Mathrubhumi marks Reading Day with integrated campaign celebrating reading culture across media platforms

June 19, 2026
0

Kochi: Mathrubhumi has launched an integrated, multi-platform campaign to celebrate Reading Day and Reading Week, reinforcing its longstanding commitment to...

AUTHOR'S CORNER

The Future of Marketing Belongs to Brands That Own Consumer Signals
Authors Corner

The Future of Marketing Belongs to Brands That Own Consumer Signals

July 3, 2026
0

During the Second World War, the most consequential weapon in the Allied arsenal wasn't a tank or a bomber. It...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Himalaya

Himalaya Wellness repositions Aloe Range with new TVC targeting Gen Z’s hydration skincare needs

July 3, 2026
India Buying

India Buying Intent rises 1.01% in June, recovery remains selective across categories: TRA Research

July 3, 2026
Netflix

Netflix launches NextGen India Writers’ Program to Discover emerging storytelling talent

July 3, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.