Monday, April 6, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Knight Riders acquires Abu Dhabi Franchise in the new T20 League in UAE

by MN4U Bureau
May 14, 2022
in Featured, Marketing
Reading Time: 2 mins read
A A
Knight Riders acquires Abu Dhabi Franchise in the new T20 League in UAE
Share Share ShareShare

UAE’s T20 League announced that the Knight Riders Group has acquired the rights to own and operate the Abu Dhabi franchise and will set up Abu Dhabi Knight Riders (ADKR) as an integral part of the UAE’s flagship T20 league.

Over the last decade, the Knight Riders Group has become a household name in T20 cricket. After establishing Kolkata Knight Riders (KKR) in 2008 in the Indian Premier League (IPL), the Knight Riders became owners of the Trinbago Knight Riders (TKR) in the Caribbean Premier League (CPL) in 2015. Recently, the Knight Riders Group made a significant investment in Major League Cricket (MLC) in the USA and intends to set up a franchise in the greater Los Angeles area.

This investment by the Knight Riders Group, which is led by Bollywood superstar, Shah Rukh Khan, along with Juhi Chawla & her husband Jay Mehta, will establish their 4th T20 franchise around the world in IPL, CPL, MLC and now in UAE’s T20 league.

Shah Rukh Khan, commenting on the long-term agreement, said; “For several years now, we have been expanding the Knight Riders brand globally and closely watching the potential for T20 cricket in the UAE. We are excited about becoming part of UAE’s T20 League, which no doubt will become hugely successful”.

Khalid Al Zarooni, UAE’s T20 League Chairman said; “The commitment to grow the T20 format and the expertise gathered by the Knight Riders Group, through their involvement in franchise cricket across the world, is undisputed. We are exceptionally pleased with their foresight to join forces with the UAE’s T20 League and firmly believe it will elevate the reputation, and professionalism of the League throughout the cricket community.”

Mubashshir Usmani, General Secretary Emirates Cricket Board said; “We are pleased with the association of the Knight Riders Group with the League as a franchise team owner, we are very confident that this association will be mutually beneficial for both Knight Riders brand and the League. UAE’s T20 League will attract some of the biggest names in world cricket while also giving a platform and international exposure to local and upcoming players”.

Venky Mysore
Venky Mysore

Venky Mysore, CEO of KKR and Red Chillies Entertainment, said “We feel fortunate to have been consistently recognized as a global brand in T20 cricket. As T20 cricket expands around the world, we are flattered by the regular invitations to play a major role in growing the sport across the world. We have had a keen interest in the developments in the UAE and our expansion is consistent with our long-term strategy”.

Tags: Abu DhabiKnight RidersUAE T20 LeagueVenky Mysore

RECENT POSTS

Irasva Fine Jewellery unveils first lab-grown diamond collection ‘ISSHO’ in Mumbai
Marketing

Irasva Fine Jewellery unveils first lab-grown diamond collection ‘ISSHO’ in Mumbai

April 4, 2026
0

Mumbai: Irasva Fine Jewellery has launched its first-ever lab-grown diamond collection, ‘ISSHO’, in collaboration with actor and singer Shibani Akhtar,...

Read moreDetails
Vikram Solar continues partnership with IPL franchise KKR
Marketing

Vikram Solar continues partnership with IPL franchise KKR

April 4, 2026
0

MUMBAI: Vikram Solar, an integrated solar energy solutions provider, has announced the continuation of its partnership with Kolkata Knight Riders...

Read moreDetails
Chupa Chups turns everyday frustration into playful storytelling with its “No More Wrestling” OOH campaign
Marketing

Chupa Chups turns everyday frustration into playful storytelling with its “No More Wrestling” OOH campaign

April 4, 2026
0

London: Chupa Chups has unveiled a new out-of-home (OOH) campaign titled ‘No More Wrestling’, conceptualised by BBH, to promote its...

Read moreDetails
HDFC Life partners Kolkata Knight Riders for cricket season to boost brand reach
Marketing

HDFC Life partners Kolkata Knight Riders for cricket season to boost brand reach

April 3, 2026
0

Mumbai: HDFC Life has announced its association with Kolkata Knight Riders (KKR) as an Official Partner for the ongoing cricket...

Read moreDetails
Red Chief launches ‘No Shortcuts’ campaign featuring Ayushmann Khurrana
Marketing

Red Chief launches ‘No Shortcuts’ campaign featuring Ayushmann Khurrana

April 3, 2026
0

New Delhi: Red Chief has unveiled its latest brand film and campaign featuring Ayushmann Khurrana, introducing its new philosophy, ‘No...

Read moreDetails
CEAT signs Yashasvi Jaiswal in multi-year cricket partnership
Marketing

CEAT signs Yashasvi Jaiswal in multi-year cricket partnership

April 3, 2026
0

New Delhi: CEAT Limited has announced a multi-year partnership with Indian international cricketer Yashasvi Jaiswal, effective April 1, 2026. The...

Read moreDetails

LATEST NEWS

OpenAI Launches Global Training Academy to Accelerate AI Adoption in Newsrooms

OpenAI reshuffles leadership amid IPO buzz, health-related exits

April 4, 2026
DD Free Dish anchors Prasar Bharati revenues even as overall income declines in FY25

DD Free Dish anchors Prasar Bharati revenues even as overall income declines in FY25

April 4, 2026

ANALYSIS

IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports
Analysis

IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports

April 3, 2026
0

Mumbai: The opening phase of the Indian Premier League (IPL) 2026 has recorded a 10% increase in television advertising volumes...

PEOPLE

OpenAI Launches Global Training Academy to Accelerate AI Adoption in Newsrooms
People

OpenAI reshuffles leadership amid IPO buzz, health-related exits

April 4, 2026
0

Mumbai: OpenAI is navigating a fresh wave of leadership transitions as it prepares for a potential public listing, with changes...

MARKETING

Irasva Fine Jewellery unveils first lab-grown diamond collection ‘ISSHO’ in Mumbai
Marketing

Irasva Fine Jewellery unveils first lab-grown diamond collection ‘ISSHO’ in Mumbai

April 4, 2026
0

Mumbai: Irasva Fine Jewellery has launched its first-ever lab-grown diamond collection, ‘ISSHO’, in collaboration with actor and singer Shibani Akhtar,...

Subscribe to Newsletters

ADVERTISING

Creative Galileo names Manish Doshi as Chief Operating Officer
Advertising

Creative Galileo names Manish Doshi as Chief Operating Officer

April 4, 2026
0

Mumbai: Creative Galileo has announced the appointment of Manish Doshi as its Chief Operating Officer (COO), strengthening its leadership team...

PRINT

Dainik Bhaskar Journalists Honoured with Ramnath Goenka Awards for Excellence in Journalism – 2026
Print

Dainik Bhaskar Journalists Honoured with Ramnath Goenka Awards for Excellence in Journalism – 2026

April 1, 2026
0

Mumbai:  Two distinguished journalists from Dainik Bhaskar have been awarded the prestigious Ramnath Goenka Awards for Excellence in Journalism –...

AUTHOR'S CORNER

75% of India’s Influencer Marketing Happens in the Dark. That’s Not a Stat. That’s a Structural Failure
Authors Corner

75% of India’s Influencer Marketing Happens in the Dark. That’s Not a Stat. That’s a Structural Failure

April 4, 2026
0

According to KlugKlug, nearly three quarters of influencer marketing spends in India still flow directly between brands and creators, outside...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Abbott launches nationwide campaign on National Vitamin C Day to highlight role of micronutrient in wellness

Abbott launches nationwide campaign on National Vitamin C Day to highlight role of micronutrient in wellness

April 4, 2026
OpenAI Launches Global Training Academy to Accelerate AI Adoption in Newsrooms

OpenAI reshuffles leadership amid IPO buzz, health-related exits

April 4, 2026
DD Free Dish anchors Prasar Bharati revenues even as overall income declines in FY25

DD Free Dish anchors Prasar Bharati revenues even as overall income declines in FY25

April 4, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.