According to the BARC data (week 16-31’2022), CNN-News18 has claimed leadership in the English news genre for 16 consecutive weeks with an average of 35.5% market share in India TG: 2+ segment. Even during Prime Time, CNN-News18 is ahead of competition.
According to a statement issued by the channel, it has consistently outperformed Times Now and Republic TV in English news space for 16 straight weeks.
Commenting on CNN-NEWS18’s achievement, Smriti Mehra, CEO, Business News, Network18 Group said, “Our strategy to broad base our programming and cater to all geographies of the country has redefined how news is done and the ratings substantiate it. Our focus has always been on capturing all aspects of biggest news stories of the day and conducting insightful debates that cover opinions from all spectrums. Breaking the existing mould of TV programming and providing ‘News Over Noise’ is what helped us emerge as an industry leader in the English News genre.”
Sharing his thoughts, Zakka Jacob, Managing Editor, CNN-NEWS18 said, “CNN-News18 has been the number 1 channel for 16 straight weeks now. It’s an affirmation from our viewers about our brand of no-shouting, non-preachy journalism. We believe in giving all sides a fair say. We also believe in the viewers’ intelligence to come to an informed judgment without the anchor having to play judge and jury.”
