Zee Zest, a lifestyle entertainment channel, is all set to honour the industry shapers and risk takers, with its first edition of Unlimit Awards.
The awards will recognise and felicitate those who inspire innovation, progress, and challenge the status quo; exemplifying the boundless possibilities in the world of culinary, travel, and hospitality.
The awards have been broadly divided into key pillars of cuisine, beverages & nightlife, travel, and individual achievers operating in this space. The winners will be decided by a combination of jury selection and viewer’s choice via voting process. A distinguished panel known for their limitless contribution to the industry has evaluated and reviewed all entries from each category and the consumers have voted for their favourites to arrive at the winners.
The jury comprises of tastemakers who evaluated the entries based on their deep understanding and expertise of the industry. They have been responsible for carefully reviewing the entries and making a fair and unbiased decision to recognise ‘people and institutions’ for their excellence. The jury has a healthy mix of food and wine experts, writers, influencers, chefs, consultants and more.
The jury panel includes industry connoisseurs like chef Ranveer Brar, food expert and chef Vinesh Johny, chef and restaurateur Anahita Dhondy, celebrity chef & TV presenter Kunal Kapur and Shipra Khanna, actor and TV presenter Maria Goretti, chefs and food historians Rakesh Raghunathan and Shri Bala, chefpreneur Ajay Chopra, actor and comedian Jaaved Jaaferi, eminent food columnists Anoothi Vishal, content creators Ashwin Rajagopalan and Indrajit Lahiri, entrepreneur Aneesh Bhasin, author & liquor baron Rocky Mohan, hotelier Diwan Gautam Anand, beverage expert Keshav Prakash.
The top 5 nominations from each category were open to public voting on the microsite from 10th to 24th February following by the jury deliberation at ITC Maratha on 28th February for winner selection of each category. The entries included top luxury hotels & resorts to fine-dining restaurants, best home-grown wines to best nightclubs, and key influential mavericks in food and travel space that are carving the path of this industry with innovation, inventiveness, and consistency.
The award function will be held on March 21st, 2023 at ITC Grand Central, in Mumbai and will be hosted by famed voice over artist and actress Simaran Kaur and actor Harman Singha.
Speaking about the event, Amit Nair, Chief Channel Officer, Zee Zest, said, “UNLIMIT represents the pursuit of unbound opportunities, innovation and excellence by breaking constraints and taking risks. It’s about being a visionary, leading by example, inspiring others to reach for the stars and to strive for excellence. It is a mindset that encourages individuals to live a life that is limitless in its potential and possibilities. It will be exciting to see the industry influencers come together and celebrate each other’s work and glory at this event.”
The first edition of the Zee Zest Unlimit Awards will be telecast on 31st March on Zee Zest, Zee Zest HD, Zee Café and will be available to stream on zeezest.com.
