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Home Featured

Y&A Transformation to officially launch Channel Factory at ad:tech New Delhi

by MN4U Bureau
March 14, 2023
in Featured, Advertising
Reading Time: 1 min read
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Channel Factory’s ViewIQ reduces media wastage by 23pc leading to a 12pc cost savings: PwC
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Y&A Transformation, a business transformation company, and the AdTech platform Channel Factory, have signed up as a gold sponsor for ad:tech New Delhi.

Channel Factory, a Google-certified global technology and data platform, recently announced its entry into the Indian market through a strategic collaboration with Y&A Transformation. Channel Factory will unveil its AdTech solutions for YouTube advertisers in India on the main stage on March 16th at the ad:tech New Delhi.

Robin Zieme, Chief Growth Officer – Global, Channel Factory
Robin Zieme

Commenting on the development, Robin Zieme, Chief Growth Officer – Global, Channel Factory (CF), said, “We have a long-term commitment to India.  Such investments in our early stages in the country is to display our seriousness in the market.  We look forward to connecting with advertisers and agencies at the AdTech to explain our proposition.”

Yesudas S Pillai
Yesudas S Pillai

Yesudas S Pillai, Founder Y&A Transformation and Country Lead, CF, said, “Robin and I will be officially unveiling CF India at the AdTech on 16th on the main stage.  We have also set up a lounge space on the exhibition floor, lounge No.9.  We are welcoming all our partners and well-wishers to visit us there and engage with us.” 

Jaswant Singh, Country Head AdTech India
Jaswant Singh

Jaswant Singh, Country Head AdTech India, said, “We are working towards making this edition of AdTech bigger and better than ever before. We are grateful to CF/Y&A for choosing our platform for their lunch in India.  We are committed to doing everything possible to make their launch a success” 

Tags: ad:tech New DelhiChannel FactoryJaswant SinghRobin ZiemeY&A TransformationYesudas S Pillai

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