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Home Featured

COTT WK 25: Aaj Tak continues to lead Hindi news genre with 50.21 mn unique viewers

Republic Bharat stood at the second spot with 35.66 mn unique viewers.

by MN4U Bureau
July 7, 2023
in Featured, Analysis
Reading Time: 1 min read
A A
Aaj Tak reaches 102.2 mn unique viewers across all digital endpoints in May 2023: COTT
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According to the week-25 data from COTT, Aaj Tak had the highest reach with 50.21 mn viewers across all digital endpoints like YouTube, native apps, etc., while YouTube held its position at the top for the majority of the viewer base.

Republic Bharat stood at the second spot with 35.66 mn unique viewers. Times Now Navbharat, TV9 Bharatvarsh, and ABP News followed, accumulating 31.22 mn, 30.43 mn, and 29.87 mn unique viewers, respectively.

The Chrome DM panel represents 1174.54 mn internet/C&S individuals in India and utilizes a hybrid process of assembling online surveys and tracking content through digital fingerprinting technology to collect data. This report was obtained from the SDKs installed on 82,147 respondents’ devices.

Tags: Aaj TakABP NewsCOTTRepublic BharatTimes Now NavbharatTV9 Bharatvarsh

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