Tuesday, July 14, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Parental perceptions of gaming gradually turning positive: HP study 

Over 45 pc serious gamers earning above 6 lakh p.a.; 42 pc parents approve gaming as hobby.

by MN4U Bureau
November 29, 2023
in Featured, Analysis
Reading Time: 2 mins read
A A
Parental perceptions of gaming gradually turning positive: HP study 
Share Share ShareShare

The growth of the esports industry has resulted in diverse career opportunities and increased earnings for the Indian gamer community, HP India Gaming Landscape Study 2023 said. The study, covering 3,000 gamers across 15 Indian cities, highlighted that along with fun, gamers are now drawn to gaming to earn money and recognition. The study also covered 500 parents highlighting a positive shift in parents’ attitudes towards gaming in the last few years.

Ipsita Dasgupta
Ipsita Dasgupta

“As India emerges as one of the top three PC gaming countries globally, we are committed to empowering and enabling gamers through constant innovation and cutting-edge tools. This study allows us to develop a deeper understanding of the gaming landscape and provides colour on the passion and aspirations of the gaming community,” said Ipsita Dasgupta, Senior Vice President and Managing Director, HP India market.

Earnings from gaming are growing in India as compared with 2022, with more than 45 pc of serious gamers earning between 6 and 12 lakh per annum in 2023. Sponsorships and esports tournaments have emerged as significant income sources and the gaming industry in India is also helping gamers try their hands at various career options. Apart from being a gamer, respondents indicated having eyes on being influencers or exploring esports management in the future.

Vickram Bedi
Vickram Bedi

Vickram Bedi, Senior Director, Personal Systems, HP India, said, “It is encouraging to see the esports industry growing and providing diverse career opportunities to gamers. We believe that Indian youth has the potential to not only make it big at global esports arena but also to tap on entrepreneurial opportunities in the industry. We, at HP, are introducing initiatives like HP Gaming Garage to help them grow and inspire the budding gamers.”

The study revealed a positive shift in parent’s perspective towards gaming, with 42 pc of the respondents approving of it as a hobby. 40 pc parents participating in the study admitted that their perception of gaming had turned positive over the last few years, mainly due to the growth of the industry.

However, concerns about the stability of a gaming career and the potential for social isolation persist. The study shows parents have inadequate information about gaming prospects in India, with 49 pc depending on friends and family for information.

Gaming is no longer restricted to metros. The study shows a strong surge in serious gamers in non-metro cities. 75 pc of GenZ and 67 pc of Millennials are serious gamers. 58 pc of women respondents are identified as serious gamers, underlining the inclusive nature of gaming. Additionally, one in three gamers participates either for monetary gains or recognition.

The study revealed 61 pc of respondents were not aware of gaming courses in India, with more than half relying on YouTube and game buddies to enhance their skills. 57 pc of the respondents want gameplay training to get better at gaming.

When it comes to gaming devices, PCs were the preferred choice, with 67 pc favouring them over mobile phones. The study also reveals that gamers are willing to invest over INR 1 lakh on average for a gaming PC.

HP has announced its Gaming Garage where gamers can get free online professional certificate programme on esports management and game development. Hosted on edX, the programme is available in 12 languages.

A total of 3,500 respondents participated in the study from 15 Tier-1 and Tier-2 cities. A total of 3000 gamers and 500 parents were interviewed.

Feedback: [email protected]

Tags: HP IndiaHP India Gaming Landscape Study 2023Ipsita DasguptaVickram Bedi

RECENT POSTS

Adjust
Analysis

Short drama apps redefine entertainment consumption as APAC engagement climbs 452%: Adjust Report

July 14, 2026
0

Mumbai: Asia-Pacific has emerged as one of the fastest-growing markets for short drama apps as consumers increasingly embrace bite-sized, mobile-first...

Read moreDetails
Indian influencers are earning 35% more from selling branded products in 2026: Trendweave
Analysis

Indian influencers are earning 35% more from selling branded products in 2026: Trendweave

July 9, 2026
0

Mumbai: While experts estimate the influencer marketing industry in India at Rs 3,375-5,500 crore, content creators are learning to sell....

Read moreDetails
LinkedIn
Analysis

82% of Indian CMOs feel pressure to accelerate AI before measuring its impact: LinkedIn

July 9, 2026
0

Bengaluru: India's leadership landscape is undergoing a significant transformation, with Millennials now accounting for 55% of the country's C-Suite, according...

Read moreDetails
TeamLease Digital
Analysis

India’s Retail GCCs are now 34% larger than the next five global peer markets combined: TeamLease Digital Report

July 8, 2026
0

MUMBAI: India hosts 180 Retail GCCs and over 270K professionals; leads AI penetration ahead of other global GCC destinations like...

Read moreDetails
Chrome DM
Analysis

Zee News leads Hindi News OTS at 98.38%; Republic TV tops English with 94.32%: Chrome DM report

July 8, 2026
0

Mumbai: Chrome DM has released its latest Opportunity to See (OTS) report for Week 26'26 (June 27–July 3, 2026), offering...

Read moreDetails
India’s top 100 brands are searchable but not AI-recommended; none score above ‘C’ in AI visibility: NeuGenM Audit
Analysis

India’s top 100 brands are searchable but not AI-recommended; none score above ‘C’ in AI visibility: NeuGenM Audit

July 8, 2026
0

MUMBAI: NeuGenM.AI today published the first AI (GEO/AEO) Performance Audit of India's Top 100 brands and launched The NeuGenM Signal,...

Read moreDetails

LATEST NEWS

New Relic appoints Hein Hellemons as Chief Revenue Officer

New Relic appoints Hein Hellemons as Chief Revenue Officer

July 14, 2026
Sourav Jena

Coredge names Sourav Jena as CEO

July 14, 2026

ANALYSIS

Adjust
Analysis

Short drama apps redefine entertainment consumption as APAC engagement climbs 452%: Adjust Report

July 14, 2026
0

Mumbai: Asia-Pacific has emerged as one of the fastest-growing markets for short drama apps as consumers increasingly embrace bite-sized, mobile-first...

PEOPLE

New Relic appoints Hein Hellemons as Chief Revenue Officer
People

New Relic appoints Hein Hellemons as Chief Revenue Officer

July 14, 2026
0

Bengaluru: New Relic, the Intelligent Observability company, has appointed enterprise technology veteran Hein Hellemons as its Chief Revenue Officer (CRO),...

MARKETING

Shakti Tokas named AVP – Brand and Communications Marketing at IndusInd Bank
Marketing

Shakti Tokas named AVP – Brand and Communications Marketing at IndusInd Bank

July 13, 2026
0

Mumbai: Shakti Tokas has been named as AVP - Brand and Communications Marketing at IndusInd Bank. He joins the bank...

Subscribe to Newsletters

ADVERTISING

McCann India extends Fresh Take 2026 entry deadline; unveils inaugural jury for emerging ad film directors
Advertising

McCann India extends Fresh Take 2026 entry deadline; unveils inaugural jury for emerging ad film directors

July 11, 2026
0

Mumbai: McCann India has extended the submission deadline for Fresh Take 2026, its talent platform launched in partnership with D&AD...

PRINT

Divya Bhaskar marks 23 years with landmark edition featuring Gujarat’s 50 most influential personalities
Print

Divya Bhaskar marks 23 years with landmark edition featuring Gujarat’s 50 most influential personalities

June 22, 2026
0

Ahmedabad: Celebrating 23 years of publication, Gujarati daily Divya Bhaskar has unveiled a special commemorative edition that brings together 50...

AUTHOR'S CORNER

The Evolution of Digital Giving: Lessons Marketers Can Learn from Crowdfunding Campaigns
Authors Corner

The Evolution of Digital Giving: Lessons Marketers Can Learn from Crowdfunding Campaigns

July 14, 2026
0

The way people engage online has fundamentally changed. Today, consumers expect every digital interaction to be instant, personalised and meaningful....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Mathrubhumi Books launches special Ramayana collection ahead of Karkitakam month

Mathrubhumi Books launches special Ramayana collection ahead of Karkitakam month

July 14, 2026
New Relic appoints Hein Hellemons as Chief Revenue Officer

New Relic appoints Hein Hellemons as Chief Revenue Officer

July 14, 2026
Sourav Jena

Coredge names Sourav Jena as CEO

July 14, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.