Fintech company Credilio has announced its strategic partnership with Kaizzen to enhance its corporate reputation, strengthening brand awareness, and supporting the organization’s expansion initiatives.
Credilio is in the business of distributing third-party credit cards and personal finance accessibility across India. The company has strategic alliances with more than 12 leading banks as a digital sourcing facilitator dedicated to providing end-to-end digital journeys for a diverse portfolio of 100+ credit cards.
Elaborating on a viable future of the partnership Aditya Gupta – CEO Credilio said, “We are thrilled to partner with Kaizzen to bolster our strategic communications efforts and share our vision. As Credilio continues to drive financial inclusion and innovation in the fintech industry, we believe that Kaizzen’s expertise will help us better convey our mission and values to our stakeholders and consumers.”
Commenting on the partnership to drive strategic communications for Credilio, Nikhil Pavithran, Group President – Kaizzen said, “We are delighted to partner with Credilio, a company that is not only fostering financial empowerment but is also serving as a transformative catalyst in the financial lives of its users. We see great potential in this sector and as the adoption level rises, we expect the market to only grow. Our mission is to bolster Credilio’s journey by employing compelling narratives to craft stories that resonate with the media and its consumers. We look forward to leverage our expertise to support Credilio in expanding its reach throughout India, effectively amplifying their impactful mission and values.”
With the current mandate win from Credilio, Kaizzen further diversifies its portfolio of clients in various sectors such as BFSI, Corporates, Start-ups, Tech etc. Pavithran further added, “Over the past 15 years, Kaizzen has established itself as a leading multi-practice and full-service PR and Digital Media Agency. After representing several conglomerates, we are affirmative to be able to further strengthen Credilio’s public relations and brand reputation while delivering maximum ROI for them.”
