National: Star Health and Allied Insurance Company Limited (Star Health Insurance), India’s largest retail health insurance company, continues to drive a host of insurance awareness and educativeinitiatives in Andhra Pradesh,Madhya Pradesh and Haryana. These initiativesare part of Star Health Insurance’s commitment to ensure that every individual has access to quality healthcare.
Anand Roy, MD & CEO, Star Health Insurance said, “As the leader in standalone health insurer in India, we are committed to increase insurance awareness as we firmly believe that access to healthcare is the fundamental right.In line with IRDAI’s vision of “Insurance for all by 2047”, we are focussed on building – ‘Awareness, Availability and Accessibility’. We are mindful of the low insurance penetration rate in India due to lack of awareness, specially across the rural regions. We are continuously taking initiatives to deepen our commitment to make health insurance accessible across Bharat”.
The insurance awareness drivekicks off ahead of National Insurance Awareness Day.The insurer has planned several activities including educational workshops and seminars, engaging community outreach programs and personalised insurance consultations in collaboration with local financial advisors.To ensure outreach till the last mile, the insurer has also launched mobile vans to tour interior regions of Andhra Pradesh,Madhya Pradesh and Haryana to educate individuals about the importance and benefits of health insurance. The drive also includes sessions along with informational leaflets educating communities about the crucial role of health insurance in financial security.
The initiative is being conducted in over 470 villages and towns across 51 districts of Andhra Pradesh, Madhya Pradesh and Haryana. The insurer plans to reach out to over 2,50,000 individuals across the 3 states Star Health Insurance has been conducting awareness activities across the country highlighting the importance of health insurance. In FY24, the insurer conducted roadshows across Andhra Pradesh, Tamil Nadu, Karnataka, Jharkhand, Bihar and Odisha covering 134 districts and over 980 villages, with a reach of over 4,20,000 individuals.
-Based on Press Release
