The PR team of Live Times initiated a campaign in Delhi to promote truthful journalism. The campaign reminds journalists to deliver accurate and empowering news, reflecting the values of integrity and public service.
Central to this initiative is a pledge that journalists across newsrooms have been encouraged to adopt: “As Journalists, let’s pledge to uphold truth in our reporting, delivering accurate news that empowers every citizen.” ‘‘पत्रकारों के रूप में, आइए हम अपनी रिपोर्टिंग में सच्चाई को बनाए रखने और प्रत्येक नागरिक को सशक्त बनाने वाली सटीक खबरें देने का संकल्प लें।‘
Displayed on news desks, this pledge is a daily reminder of journalists’ crucial societal role, reinforcing their commitment to delivering factual news for informed decisions.
By embedding the pledge in journalists’ daily routine, this campaign aims to enhance accountability and ethical journalism. The pledge, visible at their desks, prompts journalists to uphold truthfulness and accuracy. It serves as a reminder of their professional duties and the public impact of their work.
Leading an on-ground campaign, Live Times exemplifies journalistic excellence by advocating for truth and accountability, setting industry standards championing ethical journalism to empower society.
