New Delhi: Mila Beauté, an Indian beauty brand, has appointed Shailendra Gaur as Vice President of Retail to drive expansion in India. He will lead retail growth overseeing general trade, pharmacies, large-format stores, and brand outlets.
With expertise in retail strategy, Shailendra will be pivotal to Mila Beauté’s expansion plans, focusing on building a lucrative INR 100 crore retail presence for Indian colour cosmetics in both tier 1 and tier 2 cities nationwide.
Shailendra, with diverse experience in beauty and FMCG sectors, held roles like National Sales Manager at Swiss Beauty before Mila Beauté. Notable career milestones include expanding Mars Chocolates to Nepal and Bangladesh, Revlon’s 50% profit growth in India, and developing new business channels for Swiss Beauty in India.
Shailendra Gaur, Vice President of Retail, Mila Beauté, said, “I am excited to join Mila Beauté at this significant juncture. My vision is to expand our business network across India, focusing on tier 2 cities while keeping our core promise of making beauty accessible at everyday prices. We aim to take a category-driven approach, ensuring we remain relevant and on-trend for the GenZ consumer.”
Saahil Nayar and Sachin Chadha, Co-founders of Mila Beauté, said “We are thrilled to welcome Shailendra to the Mila Beauté family. His strategic acumen, deep understanding of the Indian retail landscape, and proven track record in driving growth align perfectly with our vision of making beauty accessible to every Indian consumer.”
Mila Beauté provides top-notch makeup reflecting global beauty trends tailored for Indian consumers, expanding widely in India’s varied retail scene.
