McCann Worldgroup has appointed Rajesh Sharma as National Planning Director for its Mumbai office. This is his second stint at the company. He boasts over 20 years of experience in advertising and communications.
He has worked with agencies such as FCB, DDB, TBWA, and Lowe, in addition to his previous role at McCann.
Rajesh Sharma has extensive experience using a data-driven insights approach to analyze consumer behavior and design targeted marketing strategies throughout the customer journey.
Speaking of Rajesh’s appointment, Prasoon Joshi, Chairman, McCann Asia Pacific and CEO & CCO, McCann Worldgroup India, stated, “Rajesh comes back with a range of experience, a keen eye for data-led insights in the transformative digital space. He is entrepreneurial in nature and will play a key role in contributing to McCann’s growth. His joining will add a new dimension to our valued client relationships in our Mumbai operation.”
On his appointment, Rajesh shared, “My biggest reason for returning to McCann is its entrepreneurial culture, nurtured by stable and inspiring leadership. My previous stint here profoundly reshaped my approach to strategic planning. McCann is truly the university of Indian culture, offering unparalleled training in creativity that resonates within this context. The ‘most effective agency of the country’ tag is spot on. McCann excels in championing brand-biased ideas and continually refreshing itself to meet the evolving needs of New India Brands and the New Indian Consumer.”
