Mumbai: BOBCARD LIMITED, a wholly owned subsidiary of Bank of Baroda, has officially named Shreyanka Patil, the emerging star of Indian cricket, as its new Brand Ambassador. In this role, Shreyanka will represent BOBCARD in upcoming brand initiatives and campaigns, aligning with the company’s mission to “Reimagine Credit for Everyone in India” and enhance the credit card experience for customers.
Shreyanka, a dynamic athlete who excels in a sport with equal representation for all genders, embodies the values of commitment and excellence that resonate with BOBCARD’s vision. Her journey reflects the brand’s aim to empower customers towards financial independence through innovative credit solutions.
On this collaboration Ravindra Rai, MD &CEO, BOBCARD LIMITED, said: “We are thrilled to welcome Shreyanka Patil to the BOBCARD family. Her remarkable journey from being a talented cricketer to becoming a youth icon mirrors our brand’s values of resilience and progress. Shreyanka’s story inspires millions of young Indians, and her passion for excellence makes her the perfect choice to represent our vision of ‘Re-imagining Credit’. We look forward to launching new products, campaigns and initiatives that reflect this spirit, under her leadership.”
Engaging in sports fosters dedication and discipline, qualities that align with BOBCARD LIMITED’s commitment to developing cutting-edge credit solutions tailored to the evolving needs of consumers. Through this partnership, BOBCARD hopes to inspire a new generation of credit users to view credit as a tool for achieving their life goals while promoting responsible financial habits and informed decision-making.
Shreyanka Patil has made a name for herself in Indian cricket, showcasing her talents both on the domestic circuit and in the Women’s Premier League (WPL). As an all-rounder, she is recognized for her powerful batting and effective off-spin bowling, currently representing the Bengaluru-based Royal Challengers in the WPL. Hailing from Karnataka, her rise in Indian cricket symbolizes the burgeoning talent pool in women’s sports, making her a role model for aspiring female cricketers across the country. This partnership coincides with her preparations to represent India in the ICC T20 World Cup 2024.
Sharing her excitement about this partnership, Shreyanka Patil stated: “I am honored to join hands with BOBCARD LIMITED, a brand that has been a game changer in the credit card industry. Just as cricket has allowed me to push my limits and achieve my dreams, BOBCARD LIMITED enables people to take charge of their financial futures. I look forward to being part of this journey and supporting the brand’s mission to empower individuals through innovative credit solutions.”
Patil will spearhead various campaigns across digital and traditional media platforms, promoting BOBCARD LIMITED’s product launches, offers, and customer engagement strategies. With this collaboration, BOBCARD continues its mission to redefine the credit card experience for its customers.
