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Home Analysis

Personalised travel is an emerging trend in sports tourism: DreamSetGo

by MN4U Bureau
January 22, 2025
in Analysis
Reading Time: 2 mins read
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Personalised travel is an emerging trend in sports tourism: DreamSetGo
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MUMBAI: DreamSetGo, a sports experiences and travel platform says that it facilitated travel for 15,000+ Indian sports fans across 30+ global sporting events. With a 2x year-on-year growth in bookings, the brand highlighted India’s growing appetite for personalised and premium sports travel experiences, covering 50+ cities across India.

Monish Shah, co-founder, CEO, DreamSetGo, said, “2024 has been a breakthrough year for sports tourism and DreamSetGo in India. From the Paris Olympics to IND vs. PAK thrillers, we’ve seen Indian fans embrace unique, luxury sports travel experiences like never before. As we look ahead, 2025 promises even greater opportunities with marquee events like the Champions Trophy, IPL, and FIFA World Cup 2026. We remain committed to redefining sports tourism by offering fans exclusive, immersive experiences that go beyond just the game.”

Sporting Events Facilitated by DreamSetGo in 2024: Marquee events like the Paris Olympics, ICC Men’s T20 World Cup, Wimbledon, Formula 1, and the Premier League were the most popular among Indian fans. Iconic matchups, such as IND vs. PAK, saw the highest demand, while Olympic events like athletics, tennis, and badminton also attracted significant attention.

Key Highlights for 2024: Destinations: France, the US and the UK emerged as the top international destinations for Indian travellers

City-wise Demand: Bookings were led by Tier-I cities such as Mumbai, Delhi, Gurgaon, Bangalore, and Pune. However, Tier-II cities like Jaipur and Ahmedabad demonstrated growing interest, reflecting rising spending power in these regions

Olympics 2024: DreamSetGo facilitated travel for over 2,500 Indian fans, offering exclusive packages that included tickets, hospitality, athlete meet-and-greets, and on-ground accommodations

Tournaments Sold: 30+ tournaments were covered, showcasing a wide range of sporting experiences for Indian fans.

Services in Demand: Tournament packages, match-day hospitality, and personalised travel plans were among the most sought-after offerings.

Emerging Trends in Sports Tourism:

Personalised Travel: Nearly 80% of travellers opted for customised packages, highlighting the increasing demand for unique, tailored experiences

Beyond Cricket: While cricket remained dominant, interest in other sports such as football, Formula 1, and tennis grew significantly, with excitement building around the FIFA World Cup 2026. Emerging sports like padel and pickleball also gained traction

Female Participation: An encouraging rise in female travellers indicated diversification in the sports tourism demographic

Hero-Centric Culture: Collaborations with over 30 legendary sports personalities enabled fans to connect with their icons through exclusive meet-and-greets, further driving interest.

Looking Ahead to 2025: With demand for events such as the Champions Trophy, Wimbledon, India Tour of England, and FIFA World Cup 2026, DreamSetGo anticipates continued growth in the sports tourism segment. Their ‘Travel With Legends’ experiences and personalised itineraries will remain central to the evolving preferences of Indian travellers.

Tags: DreamSetGoMarquee eventsMonish Shah

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