Big FM, one of India’s leading radio networks, has partnered with the World Para Athletics Grand Prix New Delhi 2025 as the official radio partner. This collaboration aims to enhance the event’s visibility and promote the inspiring journey of para-athletes across India. The Grand Prix, scheduled from March 11-13, 2025, at Jawaharlal Nehru Stadium, New Delhi, will feature over 90 events across three days, welcoming top para-athletes from around the world.
As part of the partnership, Big FM will play a crucial role in amplifying the excitement around the Grand Prix through on-air promotions, athlete interviews, and exclusive event coverage. Additionally, Big FM will host a special quiz segment where listeners can participate and win exclusive access to the event, providing them with a unique opportunity to witness world-class para-athletics live.
Devendra Jhajharia, President of the Paralympic Committee of India (PCI), added, “The support from Big FM will be instrumental in making this Grand Prix a truly inclusive and widely celebrated event. With their reach and engaging programming, we believe this partnership will encourage more people to support para-athletes. The quiz contest is a great way to involve fans and give them a chance to experience the event up close.”
Speaking on the collaboration, Sunil Kumaran, COO, BIG FM shared, “BIG FM is honoured to be the official radio partner for the World Para Athletics Grand Prix in New Delhi, a celebration of resilience and excellence. Through our partnership with the Paralympic Committee of India, we aim to amplify the inspiring stories of para-athletes. At BIG FM, we believe in the power of motivation and are proud to support these champions. We look forward to an exhilarating event and wish all participants the very best!”
As part of the collaboration, Big FM’s branding will be prominently featured on all official event collaterals, digital promotions, and live event coverage. Engaging content, including behind-the-scenes insights and athlete stories, will be shared on Big FM’s platforms to generate buzz and inspire audiences.
The World Para Athletics Grand Prix New Delhi 2025 is set to be a landmark event for Indian athletics, and this partnership with Big FM marks an exciting step toward bringing para-sports into the mainstream conversation.
-Based on Press Release
