Mumbai: Atomberg Technologies, a smart home appliance brand, has appointed Aprajit Kathuria as its Head of Ecommerce. In this role, he will spearhead the company’s ecommerce growth strategy, drive digital expansion, and strengthen Atomberg’s presence across online marketplaces.
Announcing his new position on LinkedIn, Aprajit shared, “I’m happy to share that I’m starting a new position as Head of Ecommerce at Atomberg Technologies!”
With over 12 years of experience in sales and marketing, including 8+ years in high-impact marketing roles, Aprajit brings extensive expertise in P&L management, omnichannel brand building, ecommerce scaling, performance marketing, content strategy, and new product development.
Prior to joining Atomberg, Aprajit co-founded Solethreads and served as its Chief Marketing Officer, where he played a pivotal role in establishing the brand. He has also held leadership positions at Marico, Unilever, Philips, and Cavinkare, starting his career as an Area Sales Manager at Cavinkare in 2013.
With his strong background in digital growth and ecommerce strategy, Aprajit is set to play a key role in driving Atomberg’s online expansion and innovation in the smart appliance sector.
