Mumbai: iSTEEL has appointed Vignesh Kumar as its Head – Market Excellence, strengthening its leadership team as the company focuses on enhancing customer value, market strategy and sustainable business growth.
Kumar joins iSTEEL after serving as General Manager at Pulkit Alloy & Steel Limited, where he was associated with the company since 2023. In his new role, he will be responsible for driving market excellence initiatives, strengthening customer engagement and supporting the company’s long-term growth strategy.
Announcing the appointment on LinkedIn, Kumar said, “I am excited to begin a new chapter with iSTEEL as Head – Market Excellence. This opportunity marks an important milestone in my professional journey. I look forward to contributing to iSTEEL’s vision by driving market excellence, strengthening customer value, and supporting sustainable business growth. My sincere thanks to the leadership team for the trust and confidence placed in me. Looking forward to learning, collaborating, and creating meaningful impact with the talented team at iSTEEL.”
Prior to Pulkit Alloy & Steel Limited, Kumar held leadership and marketing roles at several organisations, including KEI Industries Limited, Philips Lighting India Ltd, H&R Johnson India Ltd, Philips Electronics, and PC World, Madurai.
With extensive experience across the building materials, electrical and steel sectors, Kumar brings expertise in market planning, marketing campaigns, content management, brand management, brand awareness, marketing strategy, vendor management, sales management and consumer insights.
