Mumbai: Furlenco, a furniture and appliance rental brand, has announced its partnership with Royal Challengers Bengaluru (RCB) as the Official Furniture Partner for the Indian T20 League 2025. After successfully collaborating with RCB for the Women’s T20 League 2025, this expanded association strengthens Furlenco’s commitment to enhancing sports experiences, both on and off the field.
As part of this strategic partnership, Furlenco will furnish the Hospitality Stands at the Chinnaswamy Stadium, ensuring premium comfort for spectators while they cheer for RCB. Additionally, RCB players’ team room—RCB HQ—will be designed and furnished by Furlenco, creating a stylish and relaxing environment for the team.
Beyond stadium comfort, Furlenco is engaging fans with a dedicated kiosk at the venue, where visitors can participate in exciting activities and explore Furlenco’s innovative home solutions.
Further solidifying its presence in India’s sports ecosystem, Furlenco was also a proud sponsor of the RCB Innovation Lab Indian Sports Summit, held on March 14-15, 2025. This high-profile event brought together key voices from the sports industry to discuss Business of Sports, Events & Venues, Performance & Technology, and Policy & Society, aiming to drive India’s transformation into a sports-forward nation. The Padukone Dravid Centre for Sports Excellence served as the Venue Partner, reinforcing the collective commitment to advancing sports culture in India.
Ajith Karimpana, CEO & Founder of Furlenco, expressed enthusiasm about the collaboration, stating:
“Furlenco is thrilled to be the Official Furniture Partner of Royal Challengers Bengaluru for the Indian T20 League 2025. This collaboration strengthens our association with the RCB team while enhancing the fan experience at the stadium. As the league approaches, we are excited to bring comfort, style, and engagement to cricket enthusiasts through our presence in the Hospitality Stands, players’ team room, and the fan engagement zone. Additionally, our support for the RCB Innovation Lab Indian Sports Summit underscores our commitment to driving sports innovation and elevating the overall cricketing experience.”
Rajesh V Menon, COO of Royal Challengers Bengaluru, added, “We are thrilled to announce Furlenco as our Official Furniture Partner. Their expertise in creating functional and stylish spaces perfectly aligns with RCB’s commitment to providing world-class experiences for both our players and fans. With Furlenco’s presence in key areas of the stadium and their support for the RCB Innovation Lab Indian Sport Summit, this partnership significantly enhances the overall fan engagement experience.”
With this partnership, Furlenco continues to redefine comfort and convenience, not just in homes but in the sporting world as well. As RCB gears up for another electrifying season, Furlenco is proud to play a role in elevating the matchday experience for fans and players alike.
