Bangalore: Punt Partners officially announced the launch of ShelfRadar.ai, an AI-powered advertising copilot built specifically to help brands optimize their ad performance on quick commerce platforms. The announcement was made at the Happy Llama Conference for AI startups, held in Bangalore.
ShelfRadar.ai addresses two major challenges facing quick commerce advertisers today: the complexity of budget allocation across multiple platforms and the hyper-local nature of metric variations across cities. The platform uses artificial intelligence to analyze and recommend optimal campaign targeting, spend allocation, and strategic market segments.
Built for performance marketers, ShelfRadar offers actionable insights into product availability, visibility, pricing, and emerging opportunity areas, helping brands make smarter, data-driven ad decisions that can scale with efficiency.
“In the fast-growing and rapidly evolving quick commerce space, being data-driven is key to success,” said Madhu Sudhan, Co-founder of Punt Partners. “ShelfRadar helps surface the most promising segments and spending strategies. At Punt, we’re not here to report performance—we’re here to improve it.”
With its AI engine, ShelfRadar functions as a strategic partner to performance marketers, blending human insight with machine intelligence to drive campaign growth and precision in a competitive quick commerce environment.
Founded in September 2022, Punt Partners operates out of Mumbai and Bangalore, focusing on building next-generation tools that empower brands to thrive in the evolving landscape of digital commerce.
