Chennai: Paulsons Beauty & Fashion Private Limited has appointed Varalakshmi Sivarajan as Head – Public Relations for the Paulsons Group of Companies, effective October 2025.
A seasoned communications professional, Varalakshmi brings with her over two decades of experience in media and brand communications. Prior to joining Paulsons Group, she was associated with Vijay TV for an impressive 23 years, from 2002 to February 2025, where she played a pivotal role in shaping the channel’s public image and audience engagement strategies.
In her new role at Paulsons Group, Varalakshmi will oversee the overall communications strategy, brand reputation management, and media relations for the group’s diverse portfolio of brands across India.
The Paulsons Group of Companies, founded and led by Dr. S.R. Sam Paul, is a Chennai-based conglomerate with a presence across more than ten states in India. The group operates a wide range of businesses spanning education, beauty and lifestyle, and has also made significant strides in the F&B and hospitality sectors. Among its well-known brands are TONI&GUY, Essensuals, The Learning Hub, Chakra Urban Spa, Slam Lifestyle & Fitness Studio, Jonah’s, Haagen-Dazs, and the Provoke media network.
With a yearly turnover of around $25 million, the group continues to expand its footprint across India, building on its vision of innovation, customer experience, and premium lifestyle offerings.
