Mumbai: Gozoop Creative, the creative arm of the Gozoop Group, has unveiled a new digital film for Nutrica Bee Honey, designed to support modern Indian families with pure, natural energy and everyday wellness. The campaign, titled “Nutrica Bee Honey – Elevate Your Everyday”, embodies the brand’s “Elevating Lifestyle” philosophy through warm, relatable moments rooted in daily living.
The film emphasizes how pure, natural honey contributes to daily vitality, particularly highlighting a mother’s intuitive care in choosing what keeps her family healthy, nourished, and energised. Each variant of Nutrica Bee Honey is crafted for specific functional benefits, including Pro-Energy Multifloral Bee Honey for sustained vitality, Pro-Fitness Lemon-Infused Bee Honey for metabolism support, and Pro-Immunity Tulsi-Infused Bee Honey for daily immune health.
Kiran Giradkar, Chief Marketing Officer, BN Agritech, said, “With this campaign, we aim to build a stronger connection with families seeking purity, energy, and everyday wellness. We’re excited to continue this journey through more purposeful initiatives that reinforce Nutrica’s commitment to elevating lifestyles in a natural, authentic way.”
Commenting on the creative execution, Ankit Shastri, Sr. Group Director, Gozoop Creative, said, “At Gozoop Creative, ‘Break the Box’ is where every idea begins, pushing us to reimagine everyday choices in a more aspirational way. With this Nutrica Bee Honey digital film, we wanted to turn a simple morning spoon of honey into a symbol of clean, natural energy and mindful living. Rooted in the cultural truth that every Indian home begins its day seeking pure, natural energy, the film brings alive Nutrica’s ‘Elevating Lifestyle’ promise in a warm, relatable way. It’s been an enriching partnership, and we look forward to further strengthening Nutrica’s emotional equity while driving real brand growth.”
The Nutrica Bee Honey digital film is now live across YouTube, Instagram, and Facebook, combining clean visuals, relatable storytelling, and purposeful messaging that resonates with today’s active Indian families.
