Mumbai: Verve Media has secured the digital marketing mandate for Proticons, a brand focused on protein-rich and functional nutrition products.
Under the mandate, Verve Media will manage Proticons’ social media marketing, search engine optimisation (SEO), and Google Ads. As part of the collaboration, the agency has also redesigned the brand’s website to enhance user experience, strengthen brand positioning, and support Proticons’ long-term growth objectives.
The partnership aims to build a stronger digital presence for Proticons by driving awareness, improving discoverability, and creating a cohesive brand experience across platforms. Through a mix of content, performance marketing, and website optimisation, the collaboration is expected to support the brand’s expansion in the competitive nutrition and wellness category.
Vinay Singh Sangwan, Co-Founder, Verve Media, said, “Proticons is a brand with a clear focus on functional nutrition and quality-led products. Our approach will be to combine strong storytelling with performance-driven digital strategies across social, search, and paid media. The website redesign is a key step in creating a seamless digital foundation for the brand’s next phase of growth.”
Ravindra Neralla, Managing Director, Saral Proticons LLP, said “at Proticons we believe that functional nutrition should be backed by quality and science. To bring this vision to a wider audience, we are thrilled to announce our strategic partnership with Verve Media. This collaboration marks a significant milestone in our journey. By combining our expertise in high-quality plant proteins with Verve Media’s digital prowess, we are looking at elevating our digital presence through a redesigned website, enhanced coverage for health-conscious consumers and though performance driven marketing”.
This mandate adds to Verve Media’s growing and diverse clientele, which includes brands such as Snitch, Sunteck Realty, Shell, Wipro, RummyCircle, Infosys, Uber, Rentomojo, Property Pistol, TEDx, United Nations Development Programme, and National Bank for Agriculture and Rural Development, among others.
