Thursday, March 19, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

ALTBalaji requests India to stay safe, #StayALT

The OTT platform associates with payment gateways Amazon Pay and PayTM for exciting cashback

by MN4U Bureau
April 1, 2020
in Featured, OTT
Reading Time: 3 mins read
A A
ALTBalaji requests India to stay safe, #StayALT
Share Share ShareShare

Mumbai: Keeping in mind the current situation and the ever-rising popularity for original content along with the viewers’ preference for convenient payment experiences, ALTBalaji, one of India’s leading homegrown OTT platforms associates with popular payment gateway Amazon Pay and Paytm. As part of the deal, Amazon Pay will offer 25% cashback on ALTBalaji subscription whereas Paytm will offer a flat INR. 20 cashback on the subscription. The offers can be availed by android users in India.  Using these gateways, customers can enjoy quick and easy checkouts with faster cashback.

To avail the offer via Amazon Pay, customers can go to the ALTBalaji website or android app, select the service of their choice and make the payment using Amazon Pay as the payment option. As a part of the deal, a cashback up to INR 100 can be availed once per user on using Amazon Pay during the offer period. Valid from 1st April 2020 to 30th April 2020, the cashback will be credited instantly as Amazon Pay balance after completing the payment. Offer will be valid only on online orders made on the ALTBalaji website or android app using Amazon Pay.

On the other hand, Paytm’s flat INR 20 cashback on the first Paytm wallet transaction is valid now till 19:59 on 7th April 2020. The offer can be availed once per user and will be received within 24 hours of completion of the transaction Also, the offer is applicable only on making payment on the ALTBalaji website or app by paying the entire amount using one’s Paytm Wallet.

Nachiket Pantvaidya
Nachiket Pantvaidya

On the association, Mr. Nachiket Pantvaidya, Group COO, Balaji Telefilms & CEO, ALTBalaji said, “Our collaboration with Amazon Pay and Paytm is a step towards strengthening our relationship during these testing times with the consumers. Amazon Pay and Paytm are two of the most preferred gateways for digital audiences across the country. Through this partnership, ALTBalaji’s extensive library of homegrown, original premium content will now be even more accessible and affordable to a wider and newer set of audiences.”

With ALTBalaji subscription, consumers will get access to 60 originals created for the masses. ALTBalaji has built a legacy of creating iconic shows, like ‘Apharan,’ ‘Mentalhood’, ‘Code M’, ‘Mission Over Mars’, ‘Kehne Ko Humsafar Hain’, ‘Home’, ‘Gandii Baat’, ‘The Test Case’, ‘Bose: Dead or Alive’ among others, which have been lauded by audiences.

Tags: #StayALTALTBalajiALTBalaji Amazon Pay AssociationNachiket Pantvaidya

RECENT POSTS

RunnTV and Pocket Aces announce strategic partnership for FAST technology and distribution
OTT

RunnTV and Pocket Aces announce strategic partnership for FAST technology and distribution

March 16, 2026
0

Mumbai: RunnTV, India’s first independent and one of the fastest-growing FAST (Free Ad-Supported Streaming TV) platforms, has announced a strategic...

Read moreDetails
Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? to stream on ZEE5 from March 19
OTT

Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? to stream on ZEE5 from March 19

March 13, 2026
0

Mumbai: After a successful theatrical run earlier this year, the Marathi family entertainer Aga Aga Sunbai! Kay Mhantay Sasubai? is...

Read moreDetails
Netflix opens Eyeline Studios in Hyderabad, strengthening investment in India’s AVGC sector
OTT

Netflix opens Eyeline Studios in Hyderabad, strengthening investment in India’s AVGC sector

March 12, 2026
0

Mumbai: Netflix has announced the launch of Eyeline Studios in Hyderabad, marking a significant long-term investment in India’s Animation, Visual...

Read moreDetails
Amazon MX Player unveils 150+ new and returning shows in its biggest content slate for 2026
OTT

Amazon MX Player unveils 150+ new and returning shows in its biggest content slate for 2026

March 12, 2026
0

Mumbai: Amazon MX Player has announced its most expansive content slate yet, unveiling 150+ new and returning shows for 2026...

Read moreDetails
Tata Play Binge App launches on VIDAA-powered Hisense, Toshiba and Partner Smart TVs in India
OTT

Tata Play Binge App launches on VIDAA-powered Hisense, Toshiba and Partner Smart TVs in India

March 12, 2026
0

Mumbai: Tata Play and VIDAA have announced a strategic partnership that brings the Tata Play Binge app to all VIDAA-powered...

Read moreDetails
Malayalam ZEE5 announces new crime thriller ‘Kasaragod Embassy’; streaming from March 20
OTT

Malayalam ZEE5 announces new crime thriller ‘Kasaragod Embassy’; streaming from March 20

March 11, 2026
0

Mumbai: ZEE5 has announced its upcoming Malayalam original series Kasaragod Embassy, an edge-of-the-seat crime thriller set to premiere on the...

Read moreDetails

LATEST NEWS

Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner

Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner

March 18, 2026
Wellbeing Nutrition onboards Malavika Mohanan to drive collagen awareness as essential skin protein

Wellbeing Nutrition onboards Malavika Mohanan to drive collagen awareness as essential skin protein

March 18, 2026

ANALYSIS

89% of viewers discover micro dramas through social feeds, highlighting feed-led discovery: Meta-Ormax Report
Analysis

89% of viewers discover micro dramas through social feeds, highlighting feed-led discovery: Meta-Ormax Report

March 18, 2026
0

Bengaluru: Meta, in collaboration with Ormax Media, has unveiled a new report titled “Micro Dramas: The India Story,” spotlighting the...

PEOPLE

Woxsen University names Vishal Khurma as Group CEO
People

Woxsen University names Vishal Khurma as Group CEO

March 18, 2026
0

Hyderabad: Woxsen University has announced the appointment of Vishal Khurma as Group Chief Executive Officer. In his expanded role, Khurma...

MARKETING

Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner
Marketing

Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner

March 18, 2026
0

Mumbai: Pure Nutrition has announced its partnership with Chennai Super Kings (CSK) as the Official Sports Nutrition Partner, marking a...

Subscribe to Newsletters

ADVERTISING

Think9 acquires Whoppl, launches Nova9 to build culture-led brand engine
Advertising

Think9 acquires Whoppl, launches Nova9 to build culture-led brand engine

March 18, 2026
0

Mumbai: Think9, founded by Ashni Biyani and Avni Biyani along with brand evangelist Santosh Desai, has announced the acquisition of...

PRINT

Three Tata Brands among Top 20 of ‘India’s Most Consumer-Focused Brands’ list, Samsung leads list for Consumer Electronics: TRA Research
Print

Hindustan Times overtakes Times of India in Media Trust Rankings in TRA’s Brand Trust Report 2026

March 11, 2026
0

Mumbai: TRA Research has released the latest edition of the Brand Trust Report 2026, highlighting a notable shift in India’s...

AUTHOR'S CORNER

Why Indian Marketers Need to Rethink the “Soul” of Nepal
Authors Corner

Why Indian Marketers Need to Rethink the “Soul” of Nepal

March 17, 2026
0

For more than two decades, I have worked at the intersection of Indian and global brands and the Nepali consumer....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Safeguard audience trust by maintaining authenticity and avoid misleading promotions, urges I&B Secretary Sanjay Jaju at AdTrust Summit 2026

Safeguard audience trust by maintaining authenticity and avoid misleading promotions, urges I&B Secretary Sanjay Jaju at AdTrust Summit 2026

March 18, 2026
Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner

Pure Nutrition partners Chennai Super Kings as Official Sports Nutrition Partner

March 18, 2026
Wellbeing Nutrition onboards Malavika Mohanan to drive collagen awareness as essential skin protein

Wellbeing Nutrition onboards Malavika Mohanan to drive collagen awareness as essential skin protein

March 18, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.