TV political ads hold steady as print falls 31% during West Bengal Assembly Elections: TAM AdEx
Mumbai: Political advertising trends during the West Bengal Assembly Elections reflected a sharp shift in media strategy, with television maintaining...
HOCCO taps meme culture and madness in latest Moonshot-created campaign
Mumbai: HOCCO has unveiled its latest campaign, “Ice Creams Itni Hatke, Dimaag Unhi Pe Atke”, created in partnership with creative...
April Box Office hits Rs 787 Crore as ‘Bhooth Bangla’ and ‘Vaazha 2’ lead collections: Ormax Media
Mumbai: Films that released in April 2026 grossed Rs. 787 Crores at the domestic box office according to Ormax Media's...
Titus Upputuru transforms into a farmer in eerie first look of The Midnight Therapist
Mumbai: The first look poster of the upcoming short film The Midnight Therapist has generated significant buzz online, drawing attention...
GIVA puts men at the centre of gifting conversations with new Aditya Roy Kapur campaign
Bengaluru: GIVA, one of India’s fastest-growing fine jewellery brands, has unveiled its latest campaign, “Men Want Gifts Too”, marking a...
Kalyan Jewellers returns to Cannes with couture-inspired high jewellery showcase
New Delhi: Kalyan Jewellers has returned to the Cannes Film Festival for its third appearance, making a striking statement in...
Ogilvy Singapore leads APAC at The One Show 2026 with Three Best of Discipline wins
New York: Agencies from the APAC region delivered a strong performance at The One Show 2026, securing multiple Best of...
Crocs brings fashion, music and comfort together in new sandals Campaign featuring W.i.S.H
New Delhi: Crocs™, the global footwear brand known for its comfort-led and expressive designs, has launched a new sandals campaign...
Modi Illva expands premium brand narrative with The Reppro communications mandate
Mumbai: India’s alcobev industry is witnessing a significant transformation driven by premiumisation, evolving consumer aspirations, and growing demand for premium...
KP Group brings renewable energy message to the pitch with Delhi Capitals-led ‘Power Play’ Campaign
New Delhi: KP Group, a renewable energy conglomerate, has launched its latest digital campaign titled ‘India Ka Asli Power Play’,...
