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Home Industry Brief

BARC Data: News18 India continues to strengthen leadership position

by MN4U Bureau
July 27, 2023
in Industry Brief
Reading Time: 1 min read
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BARC Data: News18 India continues to strengthen leadership position
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As per the latest data released by the Broadcast Audience Research Council (BARC), News18 India has again topped the Hindi news genre and has established a 20% lead over Aaj Tak.

With 90,030 AMA’000s, News18 India bagged the top position, leaving behind TV9 Bharatvarsh, Aaj Tak, India TV, Republic Bharat and other competitors. (BARC | Metric: AMA’000s | TG: NCCS All 15+ | Period: Wk 29’23, All Days, 24 Hrs | Market: HSM)

News18 India is followed by TV9 Bharatvarsh with 76,726 AMA’000s and Aaj Tak with 74,921 AMA’000s. While India TV and Republic Bharat stood at 73,847 and 67,968 AMA’000s, respectively.

With the most robust line up of Prime Time shows and anchors in the news genre, News18 India presents shows that offer unmatched perspective with authentic, comprehensible news. This results in tremendous resonance for News18 India with the audience.

News18 Network is an undisputed leader in TV and digital viewership. Its 9 digital channels in 8 languages acquired a total of 2.1 billion+ views on YouTube and Facebook last month.

Moreover, the network’s regional portfolio stands as the largest in the country and has established leadership across regions in India.

(This information is published from a press release.)

Feedback: [email protected]

Tags: Aaj TakBARCBroadcast Audience Research CouncilIndia TVNews18 IndiaRepublic BharatTV9

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