Thursday, April 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

BARC Week 48: Star Plus tops Hindi Urban while Dangal continues to lead Hindi GEC All platform

by MN4U Bureau
December 5, 2019
in Featured, Analysis, Exclusive
Reading Time: 2 mins read
A A
BARC Week 51 & 52: Star Plus tops Hindi GEC (Urban+Rural) while Colors leads the Urban HSM
Share Share ShareShare

According to BARC data of HSM NCCS All India (Urban+Rural) for week 48 and we saw that Star Plus led the Hindi GEC pay-TV category with 680mn impressions followed by Sony SAB with 604mn impressions. Zee TV on the 3rd position with 599mn impressions and Colors on the 4th spot with 536mn impressions. On number 5 was Sony Entertainment Television with 500mn impressions and on the 6th position, Star Bharat with 297mn impressions. Dangal TV on the 7th position with 239mn impressions. Bottom 3 positions on this category were Star Utsav with 183mn impressions, Colors Rishtey with 150mn impressions followed by SonyPal with 126mn impressions.

Hindi GEC Rural:

In the HINDI GEC Rural category for week 48 and we saw that Dangal led the with 929mn impressions followed by BIG MAGIC with 352mn impressions. ZEE TV on the 3rd position with 263 mn impressions and Star Plus on the 4th spot with 225mn impressions. The 5th spot is secured by Sony SAB with 204mn impressions. On the 6th position is Colors with 150mn impressions and Sony Entertainment Television on the 7th position with 137mn impressions. For the last 3 positions on this category is Star Bharat with 95mn impressions, Colors Rishtey with 78mn impressions followed by Star Utsav on the last position with 75mn impressions.

Hindi GEC Urban:

In the Hindi GEC Urban category for week 48 and we saw that Star Plus led the Hindi GEC Urban All Platform category with 456mn impressions followed by SONY SAB with 403mn impressions. Colors on the 3rd position 387mn impressions and Sony Entertainment Television on the4th spot with 364mn impressions. The 5th spot is secured by Zee TV with 336mn impressions. On the 6th position is Dangal with 252mn impressions and Star Bharat on the 7th position with 202mn impressions. For the last 3 positions on this category is Star Utsav
with 108mn impressions, &TV with 93mn impressions followed by Big Magic on the last position with 91mn

Tags: BARC Week 48Dangal leads Hindi GEC All platformStar Plus tops Hindi Urban

RECENT POSTS

Brands turn April Fool’s Day into high-impact engagement moment with creative, insight-led campaigns
Exclusive

Brands turn April Fool’s Day into high-impact engagement moment with creative, insight-led campaigns

April 2, 2026
0

April Fool’s Day has evolved into a strategic playground for brands to showcase creativity, cultural relevance, and digital agility. This...

Read moreDetails
Our marketing will move decisively from category communication to solution storytelling: Parul Mittal, Greenlam Industries
Exclusive

Our marketing will move decisively from category communication to solution storytelling: Parul Mittal, Greenlam Industries

April 2, 2026
0

Greenlam Industries, is a surface solutions brand. Mikasa has evolved into a single, unified identity that brings diverse interior solutions...

Read moreDetails
To effectively address ad fraud, shared responsibility and clear ownership are essential: Amit Relan, mFilterIt
Exclusive

To effectively address ad fraud, shared responsibility and clear ownership are essential: Amit Relan, mFilterIt

April 1, 2026
0

mFilterIt, is a new-age company that caters to protecting digital integrity across platforms. The company strives toward building trust, upholding...

Read moreDetails
Fiction continues as core focus while company explores growth in unscripted and format-driven content segments:  Mitesh Patel, Rose Audio Visuals
Exclusive

Fiction continues as core focus while company explores growth in unscripted and format-driven content segments: Mitesh Patel, Rose Audio Visuals

March 31, 2026
0

Medianews4u.com caught up with Mitesh Patel COO Rose Audio Visuals The conversation revolves around evolving operational strategies in the television...

Read moreDetails
IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend
Analysis

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend

March 30, 2026
0

IPL 2026 is reinforcing the league’s status as one of the most powerful advertising ecosystems in global sport. With projected...

Read moreDetails
The Zen Hustle Code: Bhasker Jaiswal and Anupam Mukerji Challenge Hustle Culture with a Smarter Path to Success
Exclusive

The Zen Hustle Code: Bhasker Jaiswal and Anupam Mukerji Challenge Hustle Culture with a Smarter Path to Success

March 30, 2026
0

At a time when corporate ambition is increasingly equated with long hours, constant availability, and relentless pressure, The Zen Hustle...

Read moreDetails

LATEST NEWS

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

ANALYSIS

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend
Analysis

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend

March 30, 2026
0

IPL 2026 is reinforcing the league’s status as one of the most powerful advertising ecosystems in global sport. With projected...

PEOPLE

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions
People

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026
0

Mumba: Madhavan Parthasarathy has joined Kripya Solutions as Managing Director & Chief Executive Officer, marking a key leadership transition for...

MARKETING

Parineeti Chopra named Brand Ambassador for OZi
Marketing

Parineeti Chopra named Brand Ambassador for OZi

April 2, 2026
0

Gurugram: OZi has announced the onboarding of Parineeti Chopra as its brand ambassador, alongside the launch of a new digital...

Subscribe to Newsletters

ADVERTISING

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint
Advertising

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint

April 2, 2026
0

Mumbai: Omnicom has announced the launch of a global Adobe-focused practice within its transformation consultancy Credera, marking a strategic move...

PRINT

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins
Print

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
0

Kochi: Kerala’s leading media conglomerate, Mathrubhumi Group, proudly announces that its journalists Muhammed Sabith UM and Akhil Sivanand have been...

AUTHOR'S CORNER

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud
Authors Corner

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud

April 1, 2026
0

Ad fraud is one of those inconveniences that jumps on businesses, completely unannounced and at random. It shows up in...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

April 2, 2026
The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.