Noida: Zee Business claims leadership in business news genre as BARC India releases ratings for the news genre after 17 months.
In a big accomplishment, Zee Business has held the position of Number 1 business channel in India in this critical broadcast segment. Congratulating and thanking viewers for this accomplishment. BARC India has released the ratings for the news genre after 17 months. According to the relative share data released by them (Business News Genre, Week 10’22 (Avg Rolling Data) HSM All 22+ Male ABC, 0600 – 2400 Hrs), Zee Business is at No. 1 position with 59.7% relative share while the rest of the Business News channels combined have 40.3% relative share.
Anil Singhvi, Managing Editor, Zee Business, says “A big thanks to the viewers of Zee Business as we continue to be the No. 1 choice and the voice of the consumers. We will continue to empower our viewers on smart investment decision that can help them make profits. This feat has now become a habit for the channel. We are the only channel that provides Jargon free information to the viewers in the simplest language possible which helps them make sound investment decisions.”
Anindya Khare, Head of Marketing, Zee Media Corporation Limited, said, “I take this opportunity to thank our viewers for their continued confidence in our channel Zee Business and this has helped us to be in the No. 1 Position. Zee Business is always educating and explaining the viewers on the nuances of the stock market. We are always trying to find new ways to help and educate our audiences on various matters related to finance and share our expert views on the channel.”