• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Friday, January 22, 2021
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Barco Boosts Indian Distribution Network; Partners with Trustech for Wireless Collaboration Segment

by Editorial
July 16, 2020
in Featured, Mobile/Digital
2 min read
Barco Boosts Indian Distribution Network; Partners with Trustech for Wireless Collaboration Segment
Share Share ShareShare

New Delhi: Barco, a global leader in professional visualization and networking technology, today announced its partnership with Trustech Audio Visual Solution LLP, a major distributor in the Indian Unified Communications space, to expand its reach across tier-2 and tier-3 cities in the country. With the renewed product and distribution strategy, Barco is targeting an enhanced outreach in more than 30 cities, by 2021.

Barco is known for its end-consumer targeted partnerships, and Trustech, with its over 400 partners, will play an important role in Barco’s channel expansion and product strategy enablement. In a phased expansion, Barco is focusing on targeting 15 cities this year, and 15 more cities by next year. While Barco shares partnerships with AV and IT distributors over the last few years, it is entering into the Unified Communication and Collaboration space with the launch of the innovative solution ClickShare Conference.

Following this partnership, Barco will now have two UC distributors in India, Trustech, and Ceeco Technologies, boosting its pan-India presence and providing the channel partners greater accessibility and flexibility. The entire ClickShare range will be available through Trustech.

Faiz Rehman

According to Faiz Rehman, National Business Head – India & SAARC, Collaboration, Barco, “Bringing Trustech on board as our national distributor will help Barco strengthen its channel network, especially in UC & AV domains. In current times, with a major focus on conferencing solutions, with Clickshare Conference, Barco will now aim to be a key player in the UC&C space and, through Trustech, we expect to expand our footprints beyond major cities and boost our presence in tier-2 and tier-3 cities. Post the Covid-19 pandemic phase, we expect these cities to drive a good portion of our growth.” 

 “The new partnership reflects our concerted efforts and focus on reinforcing the channel partners’ ecosystem and our ability to distribute products, across multiple touchpoints in the country. We intend to enable as many organizations as possible, across India, to optimize their meeting room productivity and ensure a smooth, seamless collaborative experience for better business outcomes,” he said.

Hardik Shah

Through the partnership, Trustech will also distribute some of Barco’s ProAV segment products, including projectors and video walls. According to Hardik Shah, Director, Trustech, “Barco is a renowned global brand and we are pleased to enter into this national distribution partnership. As a niche distributor, we are intensely focused on the AV and UC space, and we believe that the association will benefit both parties tremendously.” 

Bhavesh Rabadia, Director, Trustech said, “We look forward to a long and fruitful association between Barco and Trustech, and hope to take Barco’s innovative solutions to enterprises across the Indian market.”   

Additionally, expanding its outreach in the APAC region, Barco has also partnered with Gestetner of Ceylon PLC, for Sri Lanka and the Maldives. Gestetner is one of the leading business groups of Sri Lanka and has been associated with many leading brands. Adding Gestetner as a national distributor for ClickShare and ClickShare Conference will enhance Barco’s business in the APAC region, cementing its vision and mission of improving meeting room experience and productivity beyond geographical boundaries.

Tags: BarcoBhavesh Rabadia TrustechCeeco TechnologiesClickShare ConferenceFaiz Rehman BarcoHardik Shah TrustechTrustech

Related Posts

Justice Gita Mittal named Chairperson of Broadcasting Content Complaints Council
Featured

Justice Gita Mittal named Chairperson of Broadcasting Content Complaints Council

by Editorial
January 22, 2021
0

New Delhi: The Board of Directors of Indian Broadcasting Foundation (IBF) has appointed Justice Gita Mittal, former Chief Justice of Jammu & Kashmir...

Read more
American Pistachio Growers announces Luke Coutinho as their Lifestyle Ambassador in India
Featured

American Pistachio Growers announces Luke Coutinho as their Lifestyle Ambassador in India

by Editorial
January 22, 2021
0

New Delhi: American Pistachios Growers (APG), a non-profit trade association representing over 800 grower members in the U.S. announced health...

Read more
TAM AdEx: LIC topped among both advertisers and brands on Radio during 2020

TAM AdEx: LIC topped among both advertisers and brands on Radio during 2020

January 22, 2021
Sony YAY! is all set to explore new dimensions in the ever-changing kids’ entertainment domain and welcome 2021 with a bang

Sony YAY! is all set to explore new dimensions in the ever-changing kids’ entertainment domain and welcome 2021 with a bang: Leena Lele Dutta

January 21, 2021
Adapting to the new normal, and how the real world will subsume in the newly necessitated virtual world is what will drive the way forward: Dinesh Chhabra

Adapting to the new normal, and how the real world will subsume in the newly necessitated virtual world is what will drive the way forward: Dinesh Chhabra

January 21, 2021
Ashok Namboodiri

ZEE Entertainment appoints Ashok Namboodiri as Chief Business Officer for International Business

January 20, 2021
Great ideas make a splash in society and for our clients: Indrajeet Mookherjee

Great ideas make a splash in society and for our clients: Indrajeet Mookherjee

January 20, 2021
We truly aim to nurture long-standing relationships with our partners by offering curated solutions and delivering value: Kartik Mahadev

We truly aim to nurture long-standing relationships with our partners by offering curated solutions and delivering value: Kartik Mahadev

January 20, 2021

Subscribe to Newsletters

Trending

Zee Kannada to telecast new serial ‘Sathya’ on 7th December
Featured

Zee Kannada to telecast new serial ‘Sathya’ on 7th December

by Editorial
December 3, 2020
0

Bangalore: Kannada GEC Zee Kannada is all set to telecast 'Sathya' new serial from 7th December at 9:00 PM only...

RepIndia

RepIndia rewards its employees with special holidays for their consistent support during the pandemic

January 22, 2021
ABP Network forays into creative content business with ‘ABP Studios’

ABP Network forays into creative content business with ‘ABP Studios’

January 22, 2021
Ashok Namboodiri

ZEE Entertainment appoints Ashok Namboodiri as Chief Business Officer for International Business

January 20, 2021
Zivame launches 'No Strings Attached with Zivame!' campaign in collaboration with Prashasti Singh

Zivame launches ‘No Strings Attached with Zivame!’ campaign in collaboration with Prashasti Singh

January 22, 2021

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 82, Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2021 JNews - Premium WordPress news & magazine theme by Jegtheme.