Mumbai: Activewear brand Blissclub has named Srijan Suman as its new Head of Marketing, strengthening its leadership team as it broadens its movement wear offerings across both women’s and men’s categories.
Based in Bengaluru, Suman will oversee the company’s marketing strategy and brand initiatives during its next phase of expansion.
Sharing the news on LinkedIn, Suman expressed his enthusiasm about the move, saying, “Elated to share that I have joined Blissclub as Head of Marketing! I am super excited to collaborate with a stellar team to shape the next phase of a brand that’s redefining movement wear in India—first for women, and now for men. Looking forward to what lies ahead!”
Suman joins Blissclub after spending more than two years at Metyis, where he served as Marketing Manager – Digital Commerce. Prior to that, he was Growth Marketing Manager at Titan Company, driving growth across the company’s digital commerce portfolio, including Titan, Fastrack, Sonata and the Titan World app.
His career also includes leadership roles in digital marketing and business strategy at MediaCom and Merkle Sokrati, where he worked across performance marketing and strategic business functions.
Earlier in his career, Suman held positions at shumee, Zolo, and Wipro. He began his professional journey as an Associate Consultant in SAP at Wipro and also completed a project traineeship with Tata Motors.
On the academic front, Suman earned a Post Graduate Diploma in Management from SVKM’s Narsee Monjee Institute of Management Studies (NMIMS). He also holds a Bachelor of Technology degree from Kalinga Institute of Industrial Technology (KIIT), Bhubaneswar.
The appointment comes as Blissclub continues to scale its presence in India’s activewear market, expanding beyond its women-focused portfolio into products designed for men.
