Sunday, August 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Advertising

Buffalo Soldiers Unveils butterflAI

butterflAI finally streamlines marketing campaign execution, introduces advanced influencer discovery, seamless campaign management, real-time analytics, robust integrations, and AI-backed fraud detection to elevate influencer marketing.

by MN4U Bureau
July 5, 2024
in Advertising
Reading Time: 3 mins read
A A
Buffalo Soldiers Unveils butterflAI
Share Share ShareShare

New Delhi: Buffalo Soldiers, a renowned creative agency, introduces butterflAI, an innovative influencer management platform revolutionizing brand-influencer connections.

butterflAI stands out in the crowded influencer management space with its unique and powerful features that provide unparalleled value to brands and influencers alike. The platform offers:

  1. Advanced Influencer Discovery: Gain access to a vast and diverse database of influencers with sophisticated filtering options. Whether you’re seeking micro-influencers or macro-influencers, butterflAI helps you find the perfect match for your brand with ease.
  2. Seamless Campaign Management: Experience end-to-end solutions with AI-powered automation that simplifies campaign management. From planning to execution, butterflAI ensures that every campaign is efficient, effective, and engaging.
  3. Real-Time Analytics: Leverage in-depth, customizable dashboards to track the performance of your campaigns. Make informed, data-driven decisions with real-time insights and comprehensive analytics. With butterflAI, you can also monitor affiliate links and track with URL shortening.
  4. Robust Integrations: Enhance your campaigns with seamless integration capabilities across multiple platforms and tools. butterflAI’s robust integrations extend the functionality and reach of your influencer marketing efforts. 
  5. Fraud Detection: Say goodbye to fake followers! butterflAI’s AI-backed system diligently scans and flags potential fake followers, ensuring that your campaigns achieve authentic reach and engagement.

Sumon K Chakrabarti, Co-Founder & CEO of Buffalo Soldiers said, “One of the biggest problems in the influencer industry is streamlining marketing campaign execution. At butterflAI, we have managed to not only solve that problem but ensure that any client partner or brand manager can manage and automate the entire process of influencer marketing campaigns. butterflAI is more than just a tool; it’s a significant advancement in the influencer marketing landscape. Our mission is to empower brands and influencers to create genuine connections that drive real results. With butterflAI, we’re making influencer marketing smarter, more efficient, and more impactful than ever before.” 

With over 200 million discoverable influencers in India, butterflAI offers an Advanced Influencer Discovery tool for brands. This tool provides access to a diverse influencer database, including micro and macro-influencers, with customizable filters. Brands can easily find influencers that resonate with their values and target audience.

butterflAI’s advanced Fraud Detection system scans for fake followers, helping brands connect with authentic audiences for genuine engagement in today’s authenticity-driven era.

Arnab Kundu, Co-Founder & Head Of Delivery, emphasized the platform’s advanced features: “In today’s digital age, authenticity is paramount. With our sophisticated fraud detection capabilities, butterflAI ensures that brands are engaging with genuine influencers and reaching real audiences. We are excited to see the transformative impact this will have on our clients’ campaigns.”

Kundu added, “And at Buffalo Soldiers, while we invest in people, we remain steadfast in our commitment to deliver on MarTech innovations.”

Honored with the “The Rising Maverick Agency Award 2023”, Buffalo Soldiers have been investing in Mar-Tech since 2023. In the third quarter of 2023, they launched the programmatic ads capability with our platformleAD.

The agency also launched their in-house production house Eating Potatoes, that won several awards in 2023 with their first short docu-drama – Never Ask Why – across global film festivals. 

To learn more about butterflAI and to sign up for a demo, visit butterflai.live.

Tags: Arnab KunduBuffalo SoldiersbutterflAIcampaign managementMarTech innovationsSumon K ChakrabartiThe Rising Maverick Agency Award 2023

RECENT POSTS

The Womb & Gullak
Advertising

Gullak appoints The Womb as Strategic and Creative Partner

July 31, 2026
0

Mumbai: Gullak, a gold savings platform that enables consumers to systematically plan and accumulate gold over time, has appointed independent...

Read moreDetails
Indian Padel Tour
Advertising

Fuse India facilitates Mercedes-Benz India’s landmark multi-year partnership with Indian Padel Tour

July 31, 2026
0

Mumbai: Mercedes-Benz India has announced a multi-year title partnership with the Indian Padel Tour (IPT) for the 2026–27 season, marking...

Read moreDetails
Ankit Singh
Advertising

BBDO Group India appoints Ankit Singh as National Strategy Director

July 31, 2026
0

Mumbai: BBDO Group India has appointed Ankit Singh as National Strategy Director, further strengthening its strategic leadership as the agency...

Read moreDetails
Rajiv Rajagopal named Head of Advanced TV - GroupM Nexus
Advertising

WPP Media Elevates Rajiv Rajagopal to Senior VP, Head of Advanced TV for India

July 31, 2026
0

Mumbai: WPP Media has promoted Rajiv Rajagopal to Senior Vice President, Head of Advanced TV, Media Solutions, India, effective July...

Read moreDetails
AAAI defends Lifetime Achievement Award selection process, orders independent audit
Advertising

AAAI defends Lifetime Achievement Award selection process, orders independent audit

July 29, 2026
0

Mumbai: The Advertising Agencies Association of India (AAAI) has issued a detailed clarification defending the integrity and transparency of its...

Read moreDetails
BBDO India bags Integrated Creative Mandate for LT Foods’ Flagship Brand DAAWAT® in India
Advertising

BBDO India bags Integrated Creative Mandate for LT Foods’ Flagship Brand DAAWAT® in India

July 29, 2026
0

Mumbai: BBDO India, part of Omnicom Advertising India, has won the integrated creative mandate for LT Foods, the billion-dollar global...

Read moreDetails

LATEST NEWS

India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report

India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report

August 1, 2026
Network18 appoints Kshipra Jatana to NBDA board, replacing Rahul Joshi

Network18 appoints Kshipra Jatana to NBDA board, replacing Rahul Joshi

August 1, 2026

ANALYSIS

India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report
Analysis

India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report

August 1, 2026
0

Mumbai: India’s mobile app market reached a new milestone in the second quarter of 2026, with in-app purchase (IAP) revenue...

PEOPLE

Vikas Goel
People

Vikas Goel assumes charge as MD & CEO of NCDEX

August 1, 2026
0

Mumbai: The National Commodity & Derivatives Exchange (NCDEX) has announced that Vikas Goel has assumed charge as its Managing Director...

MARKETING

ICRA
Marketing

Group ICRA unveils new brand identity to reflect evolution beyond credit ratings

July 31, 2026
0

Gurgaon: Group ICRA has unveiled a new visual identity, marking a significant milestone in its evolution from a credit ratings...

Subscribe to Newsletters

ADVERTISING

Indian Padel Tour
Advertising

Fuse India facilitates Mercedes-Benz India’s landmark multi-year partnership with Indian Padel Tour

July 31, 2026
0

Mumbai: Mercedes-Benz India has announced a multi-year title partnership with the Indian Padel Tour (IPT) for the 2026–27 season, marking...

PRINT

Mathrubhumi Books launches special Ramayana collection ahead of Karkitakam month
Print

Mathrubhumi Books launches special Ramayana collection ahead of Karkitakam month

July 14, 2026
0

Kochi: Mathrubhumi Books has unveiled a specially curated collection of Ramayana publications ahead of Kerala's Malayalam month of Karkitakam, beginning...

AUTHOR'S CORNER

The Rise of the Ingredient-Conscious Consumer: Redefining Trust in Beauty
Authors Corner

The Rise of the Ingredient-Conscious Consumer: Redefining Trust in Beauty

July 31, 2026
0

The cosmetics sector has always been characterized by innovations. However, one of the most significant changes occurring in the sector...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Brands celebrate bonds with heartfelt and creative campaigns: Friendship Day 2026

Brands celebrate bonds with heartfelt and creative campaigns: Friendship Day 2026

August 1, 2026
India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report

India’s mobile app market hits record $345 million IAP revenue in Q2 2026; Story TV tops short drama apps: Report

August 1, 2026
Network18 appoints Kshipra Jatana to NBDA board, replacing Rahul Joshi

Network18 appoints Kshipra Jatana to NBDA board, replacing Rahul Joshi

August 1, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.