Thursday, September 28, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Events

Cannes Lions 2023 receives 26,992 entries, up 6pc from 2022

by MN4U Bureau
June 16, 2023
in Events, Featured, International
Reading Time: 2 mins read
A A
Cannes Lions 2023 receives 26,992 entries, up 6pc from 2022
Share Share ShareShare

The Cannes Lions International Festival of Creativity has announced that a total of 26,992 entries, an increase of 6% from 2022, have been received into the 2023 Awards. All entries will now compete to become the global benchmark for excellence in creativity and effectiveness for the year ahead.

Simon Cook
Simon Cook

Commenting on the Awards, Simon Cook, CEO, LIONS, said, “The shifts in the work that’s been entered provides us with a powerful  insight into the industry landscape and the emerging trends. A high increase in submissions made directly from consumer product brand companies demonstrates the value being placed on creativity that drives business. The strong engagement across a breadth of Lions including emerging areas like B2B, Gaming, Commerce and Business Transformation – shows us that there is a growing confidence and investment in non-traditional channels. Over the next week, our Juries will curate a body of  Lion-worthy work and set the global benchmark that will propel us into the year ahead, supporting those using creativity to drive progress.”

Philip Thomas
Philip Thomas

In its inaugural year, the Entertainment Lions for Gaming have received 609 submissions, demonstrating the increase of collaboration between brands and the growing Gaming industry. Philip Thomas, Chairman, LIONS, commented, “The number of submissions received in its first year shows a really strong engagement with the Gaming Lion and is testament to the relevance and opportunity that Gaming now holds within the creative marketing community. We’re excited to see the body of work that emerges from this Lion, and I’d like to thank the Jury in advance for setting the very first benchmark in creativity in Gaming and showing what is possible in this hugely exciting area.”

Some of the Lions with increased engagement include the Brand Experience & Activation Lions which have seen an increase of 16%, compared to 2022, reflecting brands’ renewed focus on enhancing customer experience and brand building. The Creative Strategy Lions have increased by 35%, recognising the application of creative solutions that allow brands to unlock sustainable growth and measure impact effectively. Now in its third year, the Creative Business Transformation Lions have seen a 59% increase, demonstrating how creativity is a driving force behind successful businesses going through a time of change. The Creative Commerce Lions have increased 25% YOY, demonstrating an area of high innovation in creative customer journeys and paths to purchase. Outdoor Lions have seen an increase of 7% in submissions; partly driven by the FMCG sector where entries grew by 30% YOY and also from the travel sector which saw an 84% increase YOY. The Entertainment Lions – which sit at the intersection of branded content and culture – have increased 18% YOY and saw a 78% jump in submissions from the consumer services sector.

Additional growth includes: Glass: The Lion for Change up 30% YOY, as well as Innovation Lions with a 30% YOY increase, for which the shortlists have been released. The remaining shortlists will be released between Sunday 18 June – Wednesday 21 June.

Jury members from across the world have now convened in Cannes to judge and award world-class creativity. The winners of the Lions will be announced at the Award Shows taking place each evening throughout the Festival, from 19-23 June 2023.

Tags: Cannes LionsCannes Lions 2023Cannes Lions International Festival of CreativityLIONSPhilip ThomasSimon Cook

RECENT POSTS

Vega forays into mother and baby care with Vega Baby & Mom
Featured

Vega forays into mother and baby care with Vega Baby & Mom

September 28, 2023
0

Hair styler appliance and personal and beauty care brand Vega forayed into the mother and baby segment with the launch...

Read more
Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024
Analysis

Chrome News Track 27th September: India Canada Diplomatic Row, Madhya Pradesh Election

September 28, 2023
0

Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought to you by Medianews4u.com....

Read more
The Marcom Avenue secures performance marketing mandate for PriyaGold
Featured

The Marcom Avenue secures performance marketing mandate for PriyaGold

September 28, 2023
0

The Marcom Avenue has secured the performance marketing mandate for the PriyaGold brand. The collaboration aims to amplify PriyaGold's digital...

Read more
Hearth Ventures appoints Tute Consult as its communications partner
Advertising

Hearth Ventures appoints Tute Consult as its communications partner

September 28, 2023
0

Hearth Ventures has appointed Tute Consult as its strategic communications partner. The move will support its mission for sustainable innovation...

Read more
Singapore Tourism Board showcases exclusive experiences ‘Made in Singapore’
Campaigns

Singapore Tourism Board showcases exclusive experiences ‘Made in Singapore’

September 28, 2023
0

The Singapore Tourism Board’s global campaign "Made in Singapore" aims to inspire travellers to choose the country as their next...

Read more
Fevicol GlueDrops delivers ‘Chipkaane Mein Aasaan, Chhode No Nishaan’ message with quirky birthday plot
Campaigns

Fevicol GlueDrops delivers ‘Chipkaane Mein Aasaan, Chhode No Nishaan’ message with quirky birthday plot

September 28, 2023
0

Pidilite Industries has launched a campaign for Fevicol "Glue Drops", narrating the humorous story of 'Bittoo's' post-birthday party disaster, where...

Read more

LATEST NEWS

Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024

Chrome News Track 27th September: India Canada Diplomatic Row, Madhya Pradesh Election

September 28, 2023
The Marcom Avenue secures performance marketing mandate for PriyaGold

The Marcom Avenue secures performance marketing mandate for PriyaGold

September 28, 2023

ANALYSIS

Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024
Analysis

Chrome News Track 27th September: India Canada Diplomatic Row, Madhya Pradesh Election

September 28, 2023
0

Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought to you by Medianews4u.com....

PEOPLE

Ullu appoints Avinash Dugar as CEO
Featured

Ullu appoints Avinash Dugar as CEO

September 27, 2023
0

OTT app Ullu has announced the appointment of Avinash Dugar as CEO. Dugar, in a career spanning over two decades,...

Impresario elevates Ranveer Sabhani as Chief Business Officer

Impresario elevates Ranveer Sabhani as Chief Business Officer

September 27, 2023

MARKETING

Vega forays into mother and baby care with Vega Baby & Mom
Featured

Vega forays into mother and baby care with Vega Baby & Mom

September 28, 2023
0

Hair styler appliance and personal and beauty care brand Vega forayed into the mother and baby segment with the launch...

Subscribe to Newsletters

ADVERTISING

Avinash Pandey re-elected President of IAA India Chapter
Advertising

Avinash Pandey re-elected President of IAA India Chapter

September 27, 2023
0

At its Annual General Meeting held on 27th. September 2023, the following members were unanimously elected: Avinash Pandey (CEO, ABP...

The One Show 2024 says 'Enter Now, Brag Later'

The One Show 2024 says ‘Enter Now, Brag Later’

September 27, 2023
Cross-border Influence: Insights from Ujaya Shakya in Nepali Advertising

Cross-border Influence: Insights from Ujaya Shakya in Nepali Advertising

September 26, 2023

PRINT

Srinivasan K Swamy elected Chairman of Audit Bureau of Circulation for 2023-24
Featured

Srinivasan K Swamy elected Chairman of Audit Bureau of Circulation for 2023-24

September 16, 2023
0

Srinivasan K Swamy, Executive Chairman of RK Swamy Hansa Group, has been unanimously elected as the Chairman of Audit Bureau...

Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers

Rajasthan CM Ashok Gehlot launched Jaipur edition of 3 newspapers

September 9, 2023
‘Made of Chennai’ to be annual IP of The Hindu Group

‘Made of Chennai’ to be annual IP of The Hindu Group

August 10, 2023

THINK THROUGH

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank
Opinion

Opinion: After paying back 40K crore why would Mr Chandra default on 200 Cr to Yes Bank

June 18, 2023
0

One of the much-awaited merger deal in Indian Media and Entertainment ecosystem that is expected to create a largest Broadcast...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected] (Mumbai)
[email protected] (Bengaluru)

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Star Vijay's Kadha Naayagi The grand finale Sunday 01 October 2023, 3 pm

Star Vijay’s Kadha Naayagi The grand finale on Sunday 1st October 2023, 3 PM

September 28, 2023
Vega forays into mother and baby care with Vega Baby & Mom

Vega forays into mother and baby care with Vega Baby & Mom

September 28, 2023
Chrome News Track 24th September: India Canada Diplomatic Row, Election 2024

Chrome News Track 27th September: India Canada Diplomatic Row, Madhya Pradesh Election

September 28, 2023

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2023 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2023 All rights reserved.