Ad-Tech

Mumbai: Amazon Ads has launched its Model Context Protocol (MCP) Server in open beta, signalling a major infrastructure shift within...

Chennai: Redis, a fastest real-time data platform, has announced the appointment of Abhoy Kumar Sarkar as Country Manager & Managing...

India: As artificial intelligence platforms begin testing advertisements and sponsored recommendations within conversational interfaces, marketers are reassessing how influence operates in...

MUMBAI: MakeMyTrip, an online travel company, today announced that it will collaborate with OpenAI to deepen AI-led travel discovery and...

Mumbai: Komerz Ltd., a global commercial growth company operating across marketing, commerce and distribution, has acquired marketing measurement and attribution...

Mumbai: Taboola has announced the expansion of its leadership team with the appointment of Krishan Bhatia as Chief Business Officer,...

Mumbai: Sapphire Media has been appointed as the Marketing Concessionaire for CTV Scale, marking a strategic move to strengthen India’s...

New Delhi: KreditBee, an online credit solution provider, has strengthened its customer communication framework through a strategic partnership with Truecaller....

Mumbai: Epsilon has unveiled a new talent brand film that takes a relatable and light-hearted look at a common consumer...

Mumbai: AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has executed a first-of-its-kind in-game brand integration campaign...