Analysis

Mumbai: Spotify has a deep, individualized, and discovery-based relationship with each of its nearly 300 million users. That connection makes...

There is no doubt that children are the future, and as leaders of tomorrow, their ability to protect the future...

Mumbai: Social distancing has not meant disconnecting for Tinder members; with a sharp rise in swipe volume and conversation length**...

Mumbai: Media consulting firm Ormax Media released its research report titled Sizing The Cinema: An Ormax Media Report on India’s...

According to BARC Ratings for week 37, the following are the ranking of Top 10 Brands and Top 10 Advertisers:...

International: Online retail sales in 11 Asia Pacific countries is expected to grow from US$1.5 trillion in 2019 to US$2.5...

According to BARC Ratings of South GEC for week 37, the following are the ranking of various Regional GECs. Malayalam:...

For week 37 in the Hindi GEC Pay-TV category, we see Star Plus leading the category with 977mn impressions. In...

International: Advertising spend on e-commerce platforms is set to rise sharply this year despite the global recession - reaching a...

Bengaluru: AppsFlyer, the global attribution leader, today released The State of Shopping App Marketing 2020 report highlighting a paradigm shift...