According to BARC Ratings of South GEC for week 37, the following are the ranking of various Regional GECs.
Asianet has been a consistent performer and a leader in the Malayalam category. The channel in week 36 had garnered a total of 289mn impressions which in week 37 had a straight fall of 13mn to 276mn, next on the chart is Flowers TV with 109mn impressions. The 3rd spot is secured by Mazhavil Manorama with 102mn impressions which also grew by 8mn impressions in week 37. The last two spots consist of Surya TV and Zee Keralam with 85mn impressions and 84mn impressions respectively.
In week 37 of BARC India’s TV rating data, there are no changes in the pecking order in the TAMIL GEC category as usual with Sun TV leading the Tamil – All Platform Top 5 channels category with 858mn impressions, The channel in week 36 had garnered a total of 839mn impressions, which in week 37 grew by 19mn to 858mn. Star Vijay follows with 551mn impressions, and the last three spots are secured by Zee Tamil with 469mn impressions, KTV with 277mn impressions, and Star Vijay Super with 129mn impressions.
In the Telugu market, Star Maa leads the All Platform Top 5 channels category with 777mn impressions which dropped by 10mn impressions in week 37 followed by ZEE Telugu with 513mn impressions. ETV Telugu secures the 3rd spot with 459mn impressions while the last two spots are secured by Gemini TV with 351mn impressions and Star Maa Movies with 234mn impressions.
With the undisputed leader Zee Kannada leading the Kannada GEC category with 433mn impressions followed by Udaya TV on the 2nd spot with 295mn impressions. For the last 3 spots, we have Colors Kannada with 257mn impressions, Star Suvarna with 248mn impressions and Udaya Movies with 177mn impressions.