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Srinivasan Swamy and Senthil Kumar take audience down the memory lane with iconic ads at Leaderspeak Bengaluru
Criticality of cut-through creative in an era of content overload was the topic for the fireside chat of advertising veterans...
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Planning an Influencer Marketing Campaign? Check Out The Key Areas Wherein You Should Be Working!
Planning an Influencer Marketing Campaign? Check Out The Key Areas Wherein You Should Be Working! Influencer Marketing is no more...
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Dainik Bhaskar appoints Pathik Shah as the CEO – DB Digital
New Delhi: DB Corp Limited (DBCL), India’s largest print media company and home to flagship newspapers, Dainik Bhaskar, Divya Bhaskar...
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DAN Consult ropes in Rahul Jaiswal as Principal – Ecommerce
Mumbai: DAN Consult, the consulting division from the house of Dentsu Aegis Network, has roped in Rahul Jaiswal as Principal...
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72% of brands will increase their budget for influencer marketing in 2020: Talkwalker report
Mumbai: Talkwalker, a provider of social listening and analytics software, based out of US, has today launched a report on...
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Avinash Kaul at Leaderspeak: We need more journalism schools in India to cater to more than 200 news channels in India
The second edition of Medianews4u’s Leaderspeak in Bengaluru witnessed news maestro, media veteran and industry thought leader Avinash Kaul, Chief...
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TV still the preferred ad medium for soft drinks and food sectors, but most product categories are moving ad investment online: study
TV still attracts over two-thirds of advertising investment within the soft drinks sector, while a similar share is seen in...
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Partho Dasgupta on Leaderspeak: 93% of all video content consumption happens on a standard TV
Medianews4u’s Bengaluru edition of Leaderspeak 2019 saw industry veteran Partho Dasgupta, CEO BARC India deliver an insightful session on what...
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Punit Goenka elected as President of IAA India Chapter for a second term
Mumbai: The India Chapter of the International Advertising Association (IAA) unanimously elected Punit Goenka (MD & CEO, ZEE Entertainment Enterprises...
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CVL Srinivas at Leaderspeak 2019: Agencies are no longer agents but can be Business Partners to their clients
Bengaluru: Media veteran, Industry thought leader and WPP’s India Country Manager, CVL Srinivas graced Medianews4u’s Bangalore edition of “Leaderspeak 2019”...
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