Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Mindshare appointed Shankar Rajagopal as Country lead for Vietnam Operations April 25, 2018 0 Read moreDetails
Exclusive BARC India starts Measuring OOH TV Viewership in Restaurants, Pubs and Bars across Mumbai, Delhi and Bangalore April 25, 2018 0 Read moreDetails
Exclusive Republic TV signs on integrated agency What’s Your Problem as Content Creation Partner. April 24, 2018 0 Read moreDetails
Exclusive Zee Entertainment is the most viewed Network in India with 18% viewership share in 2017-18 April 24, 2018 0 Read moreDetails
Analysis Online Video growth ramps-up across Asia as Internet TV Transition gains Momentum: Media Partners Asia April 24, 2018 0 Read moreDetails
Exclusive MBL expands its footprint in Kolkata; acquires Friends FM from Ananda Offset Pvt Ltd. April 23, 2018 0 Read moreDetails
Exclusive Suvarna News and Kannada Prabha felicitates the unsung heroes of Karnataka on 3rd edition of Asamanya Kannadiga April 23, 2018 0 Read moreDetails
Exclusive WPP under Pressure as Ford puts the Global Creative account under Review April 23, 2018 0 Read moreDetails
Exclusive Publicis Media India onboards Ankush Talwar as Head, Data Science April 23, 2018 0 Read moreDetails
Exclusive Data Breach and All that, Now What..? – Rajeev Sharma, Founder – awrizon April 21, 2018 0 Read moreDetails
