Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Behaviour-led insights help brands understand the critical disconnect between consumer claims and everyday actions: Swagat Sarangi, PulseAI Research July 6, 2026
Exclusive Silly Monks and GTN Entertainment strikes big at Filmart 2018, Hong Kong with Chanakya March 20, 2018 0 Read moreDetails
Analysis Metro Males prefer News and Music genre on TV while Non Metro Males prefer Movies and Sports: Chrome DM Study March 20, 2018 0 Read moreDetails
Exclusive Marketers are losing out on the biggest opportunity in digital, AUDIO – by Rahul Vengalil March 20, 2018 0 Read moreDetails
Exclusive GTN Entertainment, Silly Monks, Salim Khan Team Up for Magnum Opus ‘Taj’ March 19, 2018 0 Read moreDetails
Exclusive Women journalists should not have to wear fake wedding rings in the field – By Ruchi Kumar March 19, 2018 0 Read moreDetails
Exclusive Prahlad Kakkar Joins Creativeland Asia Group as Creative Mentor March 19, 2018 0 Read moreDetails
Exclusive SET unleashes the power of TV + Digital with the launch of Dus Ka Dum Convergence initiative March 17, 2018 0 Read moreDetails
Exclusive Sony Pictures join hands with Prithviraj Productions; marks the Regional Market entry March 17, 2018 0 Read moreDetails
Exclusive News18 Network unveiled at the first edition of Rising India Summit March 17, 2018 0 Read moreDetails
Exclusive Flowers TV’s Sreekandan Nair Show to attempt for Guinness Record on 18th March 2018 March 16, 2018 0 Read moreDetails