Marketing

Radico Khaitan looks to reinforce market dominance through collaboration with Arjun Kapoor for its premium brands

April 27, 2024

Kaspersky connects with IPL fans through meet and greet with MI’s players Suryakumar Yadav, Tilak Varma and Akash Madhwal

April 27, 2024

Pooja Asar joins Tata Passenger Electric Mobility as Head of Marketing

April 26, 2024

Disha Patani unveils Reliance Jewels’ Vindhya Collection marking Akshaya Tritiya Celebrations

April 26, 2024

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Marketing

WARC reveals insights from the 2020 IPA Effectiveness Awards

WARC releases Guide to Brand activism in the Black Lives Matter era

International: The Black Lives Matter movement has galvanized consumers and employees, demanding brands to identify and double-down on how they...

dentsu X wins the media mandate on AMFI once again

New Delhi: dentsu X India, the integrated media specialist from the house of dentsu international, has won the media mandate...

Dollar Industries Limited launches brand new TVC campaigns for the festive season

New Delhi: Dollar Industries Limited has always been the quintessence of peerless fashion in its segment. In its new avatar...

India’s location-based social network Public raises INR 300 crore

73% Indians are excited to celebrate upcoming festivities even in the pandemic

New Delhi: With the festive season around the corner, 73% respondents are all geared up and haven’t let the pandemic...

Anita Hassanandani Reddy embarks on her pregnancy journey with The Moms Co.

Mumbai: Anita Hassanandani Reddy along with her husband Rohit Reddy took to social media recently to announce that they are...

Lemma & VIOOH partner to scale pDOOH offering across key markets

New Delhi: Lemma, one of the largest global online digital out of home networks, has integrated with VIOOH, the global...

IPRS signs a licensing deal with Hungama Music to promote Fair Trade Music in India

October 12, 2020

New Delhi: On the outset of October 2020, recognized as a Fair-Trade Month, The Indian Performing Right Society Limited (IPRS)...

Medimix launches a brand new anthem with Kolkata Knight Riders

October 12, 2020

Kolkata: Cricket is a religion in India and is played and celebrated by everyone, irrespective of age, gender and geographies....

Mirum to provide Marketing Cloud Services to Jaro Education

October 12, 2020

Mumbai: Jaro Education, among the top Ed-Tech service providers in India, has appointed Mirum India, a Salesforce Gold Consulting Partner, to implement...