Marketing

CavinKare and Ability Foundation have announced that the 22nd edition of their property to recognise achievers with disabilities for their...

Actor Nayanthara, director Vignesh Shivan, and Dr Gomathi recently launched Femi9, which addresses feminine hygiene and period protection for women....

ITC Aashirvaad Spices has awarded an all-encompassing mandate to advertising agency Pad.  The mandate includes packaging and launch campaigns as...

Aashirvaad Organic has introduced its new brand proposition, redefining the landscape of its organic offerings - Sach Much Organic. This proposition...

Fast fashion player Cover Story Clothing, a part of Reliance Retail Ventures, has launched a women’s ultra-fast Gen Z fashion...

Data from a new GfK CMO Outlook Report titled “Data, Decisions, and Optimism: How CMOs are driving change in an...

Everyday fashion brand Beyoung has signed entertainer, actor and content creator Bhuvan Bam as its first brand ambassador, also leveraging...

Global ad tech platform iCubesWire has bagged the influencer marketing mandate for wellness and personal care brand Himalaya. The partnership...

In conversation with Medianews4u.com, Saibal Biswas, Head of Marketing, Partnerships and PR at digital healthcare platform MediBuddy, speaks about the...

Air India Express and AirAsia India, both subsidiaries of the Tata-owned Air India, unveiled a common, refreshed branding as ‘Air...