New Delhi: CNN-News18 comprehensively beats Times Now as per the latest viewership numbers thereby bagging the No.1 position in English general news category. The channel pressed the refresh button on its brand identity and content earlier this year and ever since then has made rapid strides to emerge as the top player. In its new avatar, the channel has made conscious efforts to bring the value of immersive journalism to its viewers, has presented newer formats of programming and a panel of the country’s top journalists and commentators which has been appreciated by the viewers and these numbers are a testimony of the same.
Here’s what the share of the channel looks like:
- Across six mega cities in India: 46% viewership was garnered by CNN-News18 across six mega cities which was more than 130% of Times Now that stood at 20%*
- Across All India 1 million plus cities: CNN-News18 got 40% market share and was almost double of Times Now which stood at 21%**