Bengaluru: CPR Global, a leading reputation management and brand communications firm, has won the communications and public relations mandate for KisanKraft, India’s leading player in the small-farm machinery segment with a strong focus on mechanization for small and marginal farmers.
Under this partnership, CPR Global will spearhead KisanKraft’s PR initiatives across India, focusing on strengthening the brand’s visibility in key national and regional markets. The collaboration will include strategic storytelling, media relations, and communication campaigns aimed at deepening engagement with farmers and stakeholders nationwide.
KisanKraft is a pioneering brand dedicated to empowering India’s farming community through affordable, innovative, and high-quality agricultural solutions. With an extensive portfolio of farm machinery, tools, and equipment, the company plays a vital role in driving efficiency and sustainability across the agricultural ecosystem. Trusted by over 50 lakh farmers across the country, KisanKraft has built a strong reputation for its farmer-first approach and commitment to innovation.
“We are absolutely thrilled to partner with KisanKraft, a brand that is deeply ingrained in India’s agricultural landscape and has been empowering farmers for decades,” said Chaitali Pishay Roy, Founder of CPR Global. “KisanKraft’s legacy and reach across rural India make it a truly unique brand. At CPR Global, we look forward to driving impactful communication that strengthens their presence and builds brand resonance across even the remotest parts of the country.”
“At KisanKraft, we believe in meaningful engagement with our customers and stakeholders,” said Ravindra Agrawal, Chairman of KisanKraft. “We are confident that CPR Global’s expertise in communications and an understanding of rural economy, especially agriculture, will help us strengthen our brand presence and connect more deeply with farmers across India.”
Over the years, CPR Global has partnered with a diverse portfolio of brands across AI, drone technology, healthtech, venture capital, retail, and D2C segments—helping them drive brand visibility, credibility, and long-term reputation. The firm is known for crafting compelling brand narratives through strategic storytelling, stakeholder engagement, media relations, influencer collaborations, and personal branding.
