Public Relation and social media agency Crosshairs Communication has bagged the PR mandate for Cipla’s skincare brand, Rivela DermaScience. The agency will now be responsible for managing the brand’s key messaging across the Indian markets.
Rivela Dermacience is a science backed skincare brand from the trusted house of Cipla which is developed by scientists and evaluated by dermatologists. Crosshairs will enable 360-degreePR solution for the brand and ensure its reach to its target audience.
Stuti Jalan, Founder & managing Director of Crosshairs Communication said, “Crosshairs Communication persistently strives to meet the expectations of the brands on board. We are experts at addressing the brand’s communication objectives and image-building requirements. We are ecstatic to expand our expertise in the beauty segment with a revolutionary brand from a trusted Indian MNC like Cipla.”
