ET Now, a English Business News channel and ET Now Swadesh, Hindi Business News Channel, have announced an exclusive Budget special programming under the theme, Budget 2023 – Leap Ahead.
Capturing the mood for the Union Budget 2023, The two channels offer its viewers a comprehensive 360-degree perspective of this landmark budget that will set the tone as India continues to leap towards becoming an investment-friendly and global manufacturing hub.
Using cutting-edge technology and state-of-the-art AR graphics to present a simplified Budget analysis, ET NOW and ET NOW SWADESH present a slew of interactive and engaging line-up that will decode Union Budget 2023 & its impact along with dedicated expert advice on stocks, markets, wealth creation ideas, investment insights and more. The channels have also partnered with Deloitte India as Knowledge Partner and will have their industry experts share views on social, political, and economic implications of the Union Budget.
Pre-Budget Programming includes “Budget & Markets” to analyze market sentiment ahead of the budget announcement, “Economist Panel” for in-depth view of India’s macroeconomic position, “Budget & Start-Ups” to focus on the impact of the budget on the start-up sector and “The Money Show” to discuss personal finance and the impact of the budget on individual wallets. On Budget Day, there is live coverage of the FM speech, analysis by think tanks, and discussions and interviews with key policy makers to fuel India’s economic growth.