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Home Featured

Everyuth Naturals and TOI join hands for ‘Everyuth Times Fresh Face Season 13’

by Editorial
November 27, 2020
in Featured, Marketing, Print
Reading Time: 3 mins read
Everyuth Naturals and TOI join hands for ‘Everyuth Times Fresh Face Season 13’
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New Delhi: The Times of India and Everyuth Naturals are back with the 13th edition of its marquee college level talent-hunt platform – Everyuth Times Fresh Face Season 13.

After an exciting last season that saw the who’s who of the entertainment industry picking out the best talent and personalities across the country, the national platform is now back in an all new digital avatar. For the first time ever, Fresh Face Auditions will go completely virtual, giving the contestants an opportunity to participate from the comfort of their homes. This season allows students from any college in 8 audition cities to participate by simply applying on www.TimesFreshFace.com with a link to their audition video uploaded on the Moj app – the video content partner onboard this season. Entries will be shortlisted on the basis of their talent and personality for the online auditions and subsequently taken to the big stage (i.e., the city finales and then the national finale) — and that’s only if they can woo the jury with their fresh factor!

Over the past years, this national platform has established itself as an outstanding stage that brings forth and puts the spotlight on the talented youth of the country. Setting itself apart, the platform celebrates real talent and helps pave the way for their success. The past 12 seasons have seen participation of over 2,50,000 students, and reached out to millions, making this undoubtedly one of the largest inter-college talent hunt platform.

Fresh Face is fondly regarded by many in the entertainment industry today as their launch pad, from where they started on their road to fame and success. Several youngsters like Siddhant Chaturvedi, Sharvari Wagh, Nushrat Bharucha, Dhvani Bhanushali, Erica Fernandes, Sahher Bambba, Rashmika Mandanna, Jameela Calcuttawala, Tridha Choudhury, Ashika Ranganath and many more have carved their path to glory and made it big, starting from the Fresh Face stage. Movie actors to TV stars to Models to Musicians across India – many take great pride in this platform that helped build their confidence, stage presence and sharpen their talent.

The 13th edition of this inter-college talent hunt is open to students from 8 cities – Mumbai (including Navi Mumbai and Thane), Delhi and NCR, Bengaluru, Kolkata, Ahmedabad (including Vadodara and Surat), Chennai, Hyderabad and Pune. The competition is going to be a notch higher, with gruelling semi-finales and city finales, and an Everyuth Wildcard opportunity, to choose 16 national finalists and 2 wild card entrants. These fabulous young talents will be flown to Mumbai for an intensive bootcamp where they will be mentored by ace directors, actors, choreographers, fashion stylists and grooming experts. The national finale will be the ultimate battleground to choose the freshest face and brightest talent for the country, with the winners getting an exclusive chance to feature in Everyuth Natural’s digital brand campaign. Students in the age group of 16-22 can apply via www.TimesFreshFace.com to register or nominate a friend.

Sanjeev Bhargava
Sanjeev Bhargava

Reflecting on the new format, Sanjeev Bhargava, Director of Brand TOI said, “The pandemic has taught us that one needs to continuously reinvent and push the envelope on creativity, so this year Times Fresh Face launches a new audition format. The youth of our country are brimming with talent and creativity. And, we at Times Fresh Face have always believed in giving a larger stage to the deserving talent. Today, we stand proud with a strong youth community of 1Mn plus across our digital platforms. This platform does not just search for sharp talent, it also inspires many others to dream of a larger stage for expressing themselves and showcasing their talent.”

Students and colleges across the country have lauded the efforts of the Times of India to reinvent the audition format and stay committed to the cause of creating fresh opportunities for admirable talent and help pave their way to success.

Tags: Everyuth NaturalsEveryuth Times Fresh Face Season 13Sanjeev Bhargava TOITOI

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