Delhi: Flags Communications, Marcom Agency in the country, bags social media management mandate for Tata Power-DDL (a joint venture between Tata Power and the Government of NCT of Delhi).
Talking about the contract, Mr. Siddharth Singh, Head – Corporate Affairs, Communications & Administration, Tata Power-DDL said, “As a Utility, Tata Power-DDL is promoting digital communication and developing real time touch points for consumers by integrating social media platforms and digital technology offerings. With a strong belief in good, relevant and useful content, our digital strategy is to break away from one-way communication and engage consumers on a real time basis through dynamic platforms. We look forward to Flags Communications’ coming on board as they command an understanding of the digital space along with strategic and innovative solutions, which will be essential in supporting our communication goals.”
As a part of the mandate, Flags Communications will be responsible for handling the social media campaigns for Tata Power-DDL. Commenting on the tie-up Mr. PKD Nambiar, MD & CEO – Flags Communications Pvt. Ltd. said, “We are excited about the tie up and we are sure that we can add a lot of value to Tata Power-DDL’s Digital presence through our Digital expertise. Hoping for a long lasting and fruitful association”